Audi is best sell­ing pre­mium brand in 2010

Bray People - - MOTORS -

AUDI AG sold around 1,092,400 cars in the past year, ex­ceed­ing the Com­pany's an­nual sales fore­casts, and thus recorded its best ever year in terms of sales. In Ire­land, Audi re­tained its po­si­tion as the best sell­ing pre­mium brand by record­ing a 14% in­crease in sales com­pared to 2009.

‘2010 was an­other strong and suc­cess­ful year for Audi in Ire­land as we re­tained our po­si­tion as the best sell­ing pre­mium brand in the mar­ket,’ said Andrew Doyle, Man­ag­ing Di­rec­tor, Audi Ire­land.

‘Our per­for­mance was en­hanced by the launch of some out­stand­ing new mod­els dur­ing the year in­clud­ing the Audi A8, A1 and A7. In 2011 we will bring even more new mod­els to the Ir­ish mar­ket in­clud­ing the much an­tic­i­pated all­new A6 (C7) lux­ury saloon, the Q3 SUV and the ex­hil­a­rat­ing new RS3 Sport­back. These new mod­els will com­ple­ment our ex­ist­ing ad­vanced tech­nol­ogy prod­ucts and sig­nif­i­cantly bol­ster our po­si­tion as the num­ber one pre­mium brand in Ire­land.’

In Ire­land Audi's best per­form­ing model in 2010 was once again the A4 saloon but sales in­creases were recorded for the A3, A6, A8, A5 and Q5. Par­tic­u­larly strong sales per­for­mances were recorded by the A5 Sport­back and Q5 SUV. There has also been strong de­mand for the ex­cit­ing all-new A1 launched in Septem­ber and the el­e­gant A7 launched in Oc­to­ber. De­mand for these mod­els is ex­pected to drive sales for Audi in 2011.

New Audi A7 which was launched in Oc­to­ber 2010.

Newspapers in English

Newspapers from Ireland

© PressReader. All rights reserved.