Less pressure on mums in previous generations
AS MOTHER'S Day approaches many will be interested to learn that a recent survey has discovered that 75 per cent of mothers feel their mother's generation were afforded more time to bring up their children as the pressure of work and a career takes mums away from the home.
Research carried out by Proctor & Gamble (P&G) to include Wicklow mothers found that 62 per cent of mothers agreed that labour saving devices frees up their time when at home so they can spend more quality time with their children compared to previous generations. More than four fifths (88 per cent) of mothers from Leinster said that their husband/partner helped them most in the home with their childcare.
This is according to the findings of extensive new research from P& G exploring motherhood from the 1930s to the present day.
The publication entitled ' The Chang- ing Face of Motherhood' report reveals that 40 per cent of Irish mums feel they have less than an hour per day to themselves. 47 per cent agreed there is a greater pressure to provide children with activities and constant supervision which puts further pressure on time; they also agreed children were afforded more freedom in previous generations.
56 per cent said that as husbands now take a greater role in maintaining the home, they are allowed significantly more quality time with their children than would have been possible for their mother's generation.
The report was commissioned by P&G in the run up to Mother's Day on Sunday, April 3, the company behind brands such as Ariel, Fairy, Pampers and Olay in conjunction with UCD Professor of Sociology, Dr. Betty Hilliard, to explore the changing role of Irish mums across different generations.