Wick­low pro­moted in France

Bray People - - NEWS -

ONE of France’s most pop­u­lar travel in­flu­encers has been shar­ing his Wick­low ex­pe­ri­ence with his 417,000 fol­low­ers as he vis­its the Gar­den County.

Bruno Mal­tor’s Wick­low trip was fa­cil­i­tated by Tourism Ire­land, Fáilte Ire­land and B&B Ire­land.

Bruno has around 417,000 fol­low­ers on so­cial plat­forms and his blog, Votre Tour du Monde, has around 2 mil­lion unique vis­i­tors each month. He’s been shar­ing pho­tos with his fol­low­ers through­out his visit here and cap­tur­ing great con­tent for his up­com­ing YouTube video and blog all about Ire­land.

Some of the high­lights from his ac­tion-packed visit to Wick­low in­cluded Pow­er­scourt House and Gar­dens, Glen­dalough and Lough Tay.

‘ Tourism Ire­land was de­lighted to in­vite travel in­flu­encer Bruno Mal­tor to Wick­low,’ said Mon­ica MacLaverty, Tourism Ire­land’s Man­ager South­ern Europe.

‘He has a re­ally strong on­line pres­ence, with around 2 mil­lion monthly vis­i­tors to his blog and 417,000 fol­low­ers on so­cial me­dia, so his visit is an ex­cel­lent op­por­tu­nity to high­light our spec­tac­u­lar scenery and some of the many things to see and do in Ire­land and Wick­low for French hol­i­day­mak­ers. His posts and pho­tos will be seen and shared by his on­line fans – in­spir­ing them to come and sam­ple Wick­low for them­selves’.

In 2017, Ire­land wel­comed 10.6 mil­lion over­seas vis­i­tors, de­liv­er­ing rev­enue of €5.6 bil­lion.

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