Áilín Quin­lan

Irish Examiner - Supplement - - KINSALE - KI­NARI LIN­GERIE

be­lieve is key. Lin­gerie should not only look and feel great but es­sen­tially of­fer com­fort and sup­port. For me it’s about feel­ing great from the in­side out,” she de­clares.

En­sur­ing that her cus­tomers are cor­rectly ‘fit­ted’ — and not just from an aes­thetic point of view, but from the need to en­sure healthy pos­ture — is one of her pri­or­i­ties.

“In the year that I have been open, 95% of women who come through my door are in the wrong size bra,” she ex­plains.

“Gen­er­ally the gar­ment is ei­ther far too big at the back or the client is wear­ing the wrong size cup.”

Poorly fit­ted brassieres can re­sult in a cus­tomer ‘ hunch­ing’ her shoul­ders, which in turn, Guny warns, puts pres­sure on the back.

“Women are some­times ini­tially quite shy about com­ing in and get­ting mea­sured. My job is to make them feel wel­come, al­le­vi­ate their anx­i­eties and make the process as pleas­ant as pos­si­ble,” she ex­plains.

In con­junc­tion with a num­ber of other lo­cal busi­nesses, Guny is cur­rently put­ting to­gether the fi­nal touches to a lux­ury bridal ser­vice — cus­tomers can avail of a spe­cial week­end, cater­ing for ev­ery­thing from un­der­wear fit­tings, to hon­ey­moon wear, the or­gan­i­sa­tion of a wed­ding wish- list and a de­li­cious lunch at a well-es­tab­lished lo­cal eatery. Kin­sale, as she points out is a won­der­ful shop­ping des­ti­na­tion with a plethora of gourmet restau­rants and a colour­ful ar­ray of unique in­de­pen­dent shops.

“Ki­nari also of­fers a gift wish list ser­vice for birth­days, an­niver­saries, Christ­mas and Valen­tine’s Day,” Guny ex­plains.

“All a cus­tomer has to do is call in and fill out a wish list of what they would like for their spe­cial oc­ca­sion.

“We will then con­tact their part­ner/ hus­band, friends or and fam­ily via email, phone or post and all they need to do is to de­cide what they would like to pur­chase.

“The gift is then beau­ti­fully wrapped up in a Ki­nari pre­sen­ta­tion box with gift wrap and the cus­tomer can pay via phone or in per­son be­fore col­lect­ing the item.”

Some­how, it’s no sur­prise that in the year since Ki­nari opened, it was nom­i­nated as one of the 13 spe­cial­ist shops within the Fi­nal 100 best shops award in the Ir­ish Times and nom­i­nated as a fi­nal­ist best new­comer for the Stars Award by the Un­der­Lines Lin­gerie trade mag­a­zine in the UK.

Ki­nari has also held ex­clu­sive ladies nights in the bou­tique, — up to three or four an­nu­ally, the most re­cent of which was a Ladies Night with the Stella and Dot jew­ellery brand, show­cas­ing new ranges in the bou­tique — an­other was in aid of the Pink Rib­bon char­ity in which more than € 1,000 was raised through the sale of raf­fle tick­ets.

“We will con­tinue to hold events through­out the year some­times in con­junc­tion with other busi­ness,” Guny prom­ises.

Ki­nari Bou­tique, Kin­sale.

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