Ir­ish­man’s home­made dog food firm raises £1m in seed fund­ing to scale up

Irish Independent - Business Week - - BUSINESSWEEK - Gavin McLough­lin

STARTUP But­ter­nut Box, which makes home-made dog food, has raised £1m (€1.13m) in seed fund­ing.

The Lon­don-based com­pany’s founders – Ir­ish­man Kevin Glynn (27) and David Nolan (30) – left jobs at Gold­man Sachs to start the busi­ness.

The money comes from early-stage in­vestors Pas­sion Cap­i­tal and the com­pany said it would be used to scale the busi­ness up.

The busi­ness model is to home-de­liver the freshly made meals, which are tai­lored for the re­quire­ments of each in­di­vid­ual dog.

“Peo­ple view dogs as part of the fam­ily, but of­ten, diet-wise, pets get left be­hind,” Mr Glynn said.

“Pet own­ers are left choos­ing their dog food in an aisle clut­tered with wash­ing pow­der and bin bags and dom­i­nated by a few un­healthy choices.”

“There is noth­ing in the meals we wouldn’t eat our­selves,” he added.

The com­pany has cooked more than 250,000 in­di­vid­ual meals since it launched in April 2016.

Mr Glynn and Mr Nolan be­gan work­ing on the busi- ness at week­ends in a fam­ily kitchen dur­ing their time at Gold­man.

The men see an op­por­tu­nity to carve out a slice of the lu­cra­tive Bri­tish pet food mar­ket, with pet obe­sity a grow­ing con­cern.

They are now based at a premises in west Lon­don.

Last year, the Bri­tish Vet­eri­nary As­so­ci­a­tion (BVA) said that obe­sity was the big­gest health and wel­fare con­cern for UK vets.

“Al­though many peo­ple be­lieve they are be­ing kind to their an­i­mals by pro­vid­ing treats and big­ger food por­tions, they are in­stead – un­in­ten­tion­ally – con­tribut­ing to their pet’s poor health and lim­it­ing their life­span, the BVA said.

“Many own­ers also give their pets hu­man food as a treat – how­ever, one hu­man bis­cuit can equate to a whole packet when fed to an an­i­mal due to their smaller body size,” the BVA added.

“Any pet can be­come obese, and it is there­fore very im­por­tant to un­der­stand how to feed them cor­rectly.

“If own­ers are in any doubt about their pet’s diet or un­sure of the right food or por­tion size for their an­i­mal, they should speak to a lo­cal vet.”

But­ter­nut Box’s Kevin Glynn and David Nolan

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