Facebook boost for SMEs
IRELAND’S small and medium-sized enterprises have received another boost, in the form of Facebook’s Irish SME Council.
The initiative is part of the social media giant’s European-wide strategy to help support SMEs, which make up 99.8pc of the Irish business network.
The council comprises a community of Irish SMEs, some 14 business owners in varying sectors and locations across the country.
From well-known brands to more specialist businesses, these business leaders understand and embrace digital and mobile strategies, thus ideally positioned to offer support to other companies who need it, Facebook said.
“Small businesses are the backbone of our economy, they drive economic growth and new jobs,” Ciaran Quilty, vice president of small and medium-sized businesses in EMEA at Facebook said at the council launch yesterday. “Digital strategies, in particular mobile, can help businesses grow, and with 43 million people in other countries connected to an Irish business on Facebook, the global market has never been closer to our SMEs.”
The Irish SME Council joins similar councils in North America, Germany, Italy, UK, India and Brazil and will meet a minimum of twice a year to discuss successes and challenges, business ideas, solutions and progress achieved using the Facebook platform.