Sunday Independent (Ireland) - Business & Appointments - - FRONT PAGE -

Putting your house on the mar­ket at the wrong time could see you strug­gle to se­cure a buyer and get tens of thousands — per­haps hun­dreds of thousands — less for your house.

Es­tate agents typ­i­cally ad­vise against putting a house on the mar­ket in Au­gust. “Au­gust is not a great month to sell a fam­ily home be­cause peo­ple are away and fam­i­lies are fo­cused on get­ting their chil­dren back to school,” said Barry Con­nolly, as­so­ciate di­rec­tor with Sav­ills Res­i­den­tial.

Early May can be a good time to put a fam­ily home on the mar­ket — as there is still a cou­ple of months to go un­til the school hol­i­days kick in. Sell­ing at this time also usu­ally gives you the ad­van­tage of show­ing a property in bet­ter weather. “Any fam­ily home with a de­cent gar­den is al­ways go­ing to look bet­ter in the sum­mer,” said Con­nolly.

The property mar­ket can be­come slug­gish in late June and July as schools close and fam­i­lies head away for the hol­i­days. How­ever, the short­age of prop­er­ties on the mar­ket could still see you get a good price for your property this June or July.

“Tra­di­tion­ally the mar­ket has been very sea­sonal: April, May and Septem­ber is when we list most of our prop­er­ties,” said Con­nolly. “The sea­sonal fac­tor is still rel­e­vant this year — but it’s not as rel­e­vant as pre­vi­ous years. There’s a de­mand for prop­er­ties which way out­strips sup­ply — and sell­ers are more likely to out­per­form the mar­ket when it’s like that.”

If you plan to sell your property in Septem­ber, con­sider putting it on the mar­ket in the last week of Au­gust. “Septem­ber is a great month to sell — but the is­sue with Septem­ber is that it’s a short sell­ing win­dow,” said Con­nolly. “So be ready to be on the mar­ket in the last week of Au­gust.”

Own­ers of prop­er­ties in pop­u­lar Ir­ish hol­i­day spots need to ap­proach their tim­ing dif­fer­ently to those sell­ing fam­ily homes in Dublin and ma­jor ur­ban ar­eas, ac­cord­ing to Robert Ganly, man­ag­ing di­rec­tor of the es­tate agents Ganly Wal­ters.

“You’d make sure you were on the mar­ket by early Au­gust if you were sell­ing in the likes of Con­nemara, Round­stone or West Cork,” said Ganly. “You have the hol­i­day home mar­ket there. Also a lot of peo­ple come back to Ire­land at hol­i­day time — and they can use that time to look for prop­er­ties. There’s a big de­mand for coun­try homes in the mid­dle- to up­per-end of the mar­ket that are within an hour’s drive of an in­ter­na­tional air­port.”

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