MICHAEL’S AD­VICE FOR OTHER BUSI­NESSES

Sunday Independent (Ireland) - Business & Appointments - - FRONT PAGE -

You can’t grow a global busi­ness by just think­ing and op­er­at­ing lo­cally. If you have am­bi­tions to build a global busi­ness, you need to go to where your cus­tomers are. That means set­ting up op­er­a­tions in global mar­kets so you con­nect with cus­tomers and po­ten­tial cus­tomers reg­u­larly. To grow your busi­ness, you need to iden­tify the right in­vestors to part­ner with. It’s im­por­tant to choose th­ese wisely. Good in­vestors want you to show them trac­tion. For ex­am­ple, how the busi­ness is go­ing to grow sales over the next three-to-five years. How­ever, great in­vestors want you to show them the fu­ture — how you are go­ing to dis­rupt and trans­form your sec­tor.

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