The busi­ness case for premium ser­vice

Sunday Independent (Ireland) - Business & Appointments - - FRONT PAGE -

DOES great cus­tomer ex­pe­ri­ence re­ally de­liver sales? Let’s ex­plore weekly gro­cery shop­ping as an ex­am­ple. (Th­ese num­bers are fic­ti­tious and are de­signed to il­lus­trate a point).

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