The ladies get plump
There is one really good way to avoid wrinkles and crinkles around your eyes and that’s to keep your face completely immobile. So that’s no laughing, no crying, no animated talking — try some ventriloquist techniques, perhaps — and, if you must smile, then no beaming. Madonna seems to have been employing this technique for a while and she’s lacking on the lines front, but to conduct this campaign properly, you really have to start in your 20s. No, make that late teens. If, however, you fancy having a life, you have to accept that crow’s feet will come and then they won’t go anywhere, except deeper.
Which is not to say that you shouldn’t attempt to improve the appearance of your existing wrinkles and crinkles, or slow down the arrival of more. Eye creams can help. They won’t stop you getting older, but they can help to correct dark circles, soften crepey skin and give the impression of plumpness. We know, you never thought you’d crave plumpness, but hollowing under the eye is oh-so ageing. Look for ingredients such as moisture-boosting hyaluronic acid, tone-improving peptides and skin-softening vitamin E.
Clarins Extra-Firming Eye Wrinkle Smoothing Cream, €47, Clarins counters nationwide This is part of a new extra-firming range, which is aimed at the over-40s, who are are by now properly aware of time ticking by. With rose wax, which instantly creates a filling effect, this cream is surprisingly light, and a little goes a long way. There is also a companion serum, which retails at €47, if you’re feeling really battered. “I may have imagined a cooling effect, but maybe that was down to the lotion-y texture,” one panellist said. “This gave me a good-night’s-sleep look.”
BEST FOR PUFFINESS
NeoStrata Intensive Eye Therapy, €58.99, selected pharmacies nationwide Puffiness and plumpness should not be confused when it comes to eyes. The first you don’t want and will make you look upset; the second you want because it’ll make you look marginally younger, or at least more awake. Caffeine is the ingredient to tighten and soothe the skin, while hyaluronic acid and peptides plump and smooth. “The balmy texture is nice and it has a sort of filling effect,” said a panellist, “albeit a temporary one.”
BEST COOL GEL
Chanel Hydra Beauty Radiance Eye Gel, €46, Chanel counters nationwide This cream-gel, with camellia alba, blue ginger and an exclusive eye complex — all of which claim to add up to increased smoothness and brightness — has a texture that is both cooling and softening. Like all of this brand’s skin care, it has a fragrance, though it is mild in this instance. “It’s quite liquid, so it feels less heavy than other creams, which I often find give me little white spots and puffiness,” said one panellist.
Pukka Ayurveda Firming Eye Cream, €31.50, selected pharmacies and health shops nationwide Utterly organic, with essential oils that are produced using water — instead of solvent, which can linger in the product — this brand’s skincare has conscience-friendly credentials, but it also does what it promises and, refreshingly, it doesn’t promise the impossible. With rosehip oil, rose-flower water and rose otto essential oil, the thin cream softens and reduces inflammation. “This soaks in fast for ease of make-up application and it moisturises nicely,” said a panellist. “My only complaint is that a lot comes out in a single pump.
BEST FOR SENSITIVE EYES
Vichy LiftActiv Serum 10 Eyes & Lashes, €27, pharmacies nationwide This liquid, non-oily serum is designed to benefit the skin and your eyelashes, though we didn’t see a major change in the latter. What’s different, though, is that, unlike other eye creams, you are supposed to use it above and below the eye. Other creams, in case you were unaware, suggest that over-eye use will weigh down the skin and add to sagging. “Fresh and light would be my verdict on this,” one panellist said. “My skin looked a bit more even and my lines less dry.” Sarah Caden