BDO ap­pointed to over­see Bell Pot­tinger ad­min­is­tra­tion

The Irish Times - Business - - BUSINESS NEWS -

Bell Pot­tinger, the UK pub­lic-re­la­tions firm founded by an ad­viser to Mar­garet Thatcher and slammed for stok­ing racial ten­sions in South Africa, filed for ad­min­is­tra­tion late on Tues­day. Fi­nan­cial ad­viser BDO has been ap­pointed to over­see the process.

The PR com­pany lost clients and staff over its con­tro­ver­sial work for the Gupta fam­ily in South Africa and was ex­pelled from the UK’s PR trade body last week.

“Fol­low­ing an im­me­di­ate as­sess­ment of the fi­nan­cial po­si­tion, the ad­min­is­tra­tors have made a num­ber of re­dun­dan­cies,” a BDO spokesman said.

“The ad­min­is­tra­tors are now work­ing with the re­main­ing part­ners and em­ploy­ees to seek an or­derly trans­fer of Bell Pot­tinger’s clients to other firms in or­der to pro­tect and re­alise value for cred­i­tors.”

Bell Pot­tinger, which made a profit of £11 mil­lion pounds on rev­enues of £33 mil­lion in 2015, was crit­i­cised by an in­dus­try body af­ter an in­ves­ti­ga­tion found its work on be­half of the Gupta fam­ily had in­cluded a racially-di­vi­sive so­cial me­dia cam­paign.

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