Is this the end for Reel News?

The Irish Times - Friday - The Ticket - - News -

Dig­i­tal pro­jec­tion, for so long the dog that didn’t bark, is fi­nally mak­ing its ad­vance into cin­e­mas through­out the world. Dig­i­tal Fi­nance Ltd of Tip­per­ary has an­nounced the sign­ing of dig­i­tal cin­ema de­ploy­ment agree­ments with four ma­jor Hol­ly­wood Stu­dios. Th­ese doc­u­ments will en­able the com­pany to fa­cil­i­tate the con­ver­sion of cin­e­mas from film to dig­i­tal pro­jec­tion through­out Ire­land and the UK.

“We did our home­work and an­a­lysed this area thor­oughly,” says Kevin Cum­mins, DFL’s CEO. “We pre­sented a unique model to the stu­dios, and our low over­head al­lows us to of­fer the best fi­nanc­ing pack­age pos­si­ble to the ex­hibitor.”

It took a while, but it seems those big metal reels are on the way out. But hang on? What are we go­ing to call this col­umn?

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