It’s time to get that damn record out, Dr Dre DR DRE’S SOAP OPERA

The Irish Times - Friday - The Ticket - - Animation -

Is there a doc­tor in the house? An­other year, an­other pos­si­ble sight­ing of Detox, the Dr Dre al­bum which is now be­gin­ning to re­sem­ble My Bloody Valen­tine’s third al­bum, such has been the amount of in­trigue around its re­lease.

Mean­while, the artist him­self has turned to flog­ging high-end head­phones to make a few bucks.

There have been a cou­ple of new tunes from Dre in re­cent times, such as Kush and I Need A Doc­tor-but the Detox saga has con­tin­ued to play out like a bad Aus­tralian soap opera since 2002, when the al­bum was first mooted.

En­tire ca­reers in hip-hop have come and gone dur­ing this time (hello The Game). Tyler, the Cre­ator and most of Odd Fu­ture were still in playschool when he dropped his last al­bum 2001 in 1999.

How­ever, we keep watch­ing be­cause Dre changed the hip-hop game not once ( NWA), but twice ( The Chronic). The ques­tion now is if he can do it a third time.

Dre en­joyed a long and suc­cess­ful run as a pro­ducer work­ing with Eminem, 50 Cent and his Af­ter­math la­bel, but that hasn’t been sus­tained of late.

In­deed, as we saw with Rakim and Raek­won’s tenures on the la­bel, a lot of Dre’s good in­ten­tions re­gard­ing Af­ter­math never re­ally panned out.

Fur­ther­more, la­bels and records aren’t the blue-chip com­modi­ties they once were any more, hence the move into head­phones.

While other pro­ducer/rap­pers like Kanye West have come up on the out­side rail and over­taken the vet­eran, Dre can al­ways take heart from the re­turn of Jay-Z to the A-list. It can be done and he has the pedigree to make a mark again.

Best start by get­ting the damn record out and not stay hatch­ing on it like U2 and their al­leged trio of un­re­leased al­bums.

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