John­ston Mooney and O’Brien – weren’t the olden days gas

The Irish Times - Friday - The Ticket - - NEWS -

A man who is filled with feel­ings croons like an in­fant Luke Kelly while grainy footage flits by our joy­less post­mod­ern eye­holes: Michael Collins, horse and traps, the GAA, JFK, bumper cars. If you like these things, pre­sum­ably you will also like bread, the ad­ver­tise­ment sug­gests. It’s much more suc­cess­ful than the ri­val bread ad, which un­wisely fo­cuses on mass em­i­gra­tion, cor­po­ral pun­ish­ment and rick­ets. Core mes­sage: time is fleet­ing and we all must die; eat bread.

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