Word of mouth (II)
“We had to negotiate to have ketchup with our meals. And he stopped my tea and toast the night before a game, I used to have it brought to my hotel room at 9.30pm but suddenly it stopped coming. He told me it was a mental thing and that if I tried hard enough, I could live without it.” Martin Keown still sounds traumatised by the brutal regime introduced by Arsene Wenger at Arsenal. “I don’t even go this far on my holidays.” Paul Scholes after he was taken out of his Manchester comfort zone by BT Sport for punditry duty in Bournemouth.