Un grande fiorire di eventi /
A Great Flowering of Events
It is surprising to discover how much flowers today are the subject of growing interest on the part of the public of major exhibitions. After the great success of the 2010 International Flora Expo in Taipei, Taiwan, which was able to attract eight million visitors, and the 2014 Qingdao World Horticultural Expo in China – set in futuristic pavilions designed for the occasion by the Dutch UNStudio (pictured) – there are now two more eagerly awaited flower shows: the Horticultural Expo Antalya 2016 in Turkey (dedicated in truth to a strange coupling of “plants and children”) and the Taichung World Flora Exposition 2018/19 in Taiwan. A signal that needs decoding. A desire for beauty, nature, colours, tenderness? Does a new age of flower children await us? We will find out at the coming expos.
È sorprendente scoprire quanto oggi i fiori siano oggetto di crescente interesse da parte del pubblico delle grandi esposizioni. Dopo il grande successo dell’International Flora Expo del 2010 a Taipei, Taiwan, che ha saputo attirare otto milioni di...