Il Fuo­ri­sa­lo­ne da non per­de­re

The Fuo­ri­sa­lo­ne not to be Mis­sed

Abitare - - INSTALLATIONS -

For the fir­st ti­me in ad­di­tion to its tra­di­tio­nal stand at the Sa­lo­ne, will ma­ke an ap­pea­ran­ce in the ci­ty wi­th a tem­po­ra­ry in­stal­la­tion and a pop-up sto­re sel­ling pro­duc­ts in li­mi­ted edi­tions. The for­mat of Weil am Rhein will be re­pli­ca­ted at Via Ma­ron­cel­li: thus Ca­sa­Vi­tra be­co­mes the sta­ge for an in­stal­la­tion by de­vo­ted to co­lours and fa­brics for the new pro­po­sals of the Ho­me Col­lec­tion of fur­ni­tu­re. Flops and mi­sta­kes are sy­ste­ma­ti­cal­ly con­cea­led. Ho­we­ver, the ex­hi­bi­tion at the for­mer far­m­hou­se cal­led the Ca­sci­na Cuc­ca­gna, cu­ra­ted by the in­ter­di­sci­pli­na­ry col­la­bo­ra­tion Raum­plan, is fi­nal­ly put­ting them on di­splay. Be­cau­se, as Achil­le Ca­sti­glio­ni used to say, “whoe­ver errs is doing okay”. Al­do Ros­si, Ric­car­do Blu­mer, Francesco Faccin, Ales­san­dro Men­di­ni, Et­to­re Sott­sass and Ri­chard Sap­per are ju­st so­me of the di­stin­gui­shed fi­gu­res who ha­ve tur­ned fai­lu­res in­to suc­ces­ses.

IL DE­BUT­TO DI VI­TRA

Per la pri­ma vol­ta Vi­tra, ol­tre al­lo stand al Sa­lo­ne, si pre­sen­te­rà in cit­tà con un’in­stal­la­zio­ne tem­po­ra­nea e un pop-up sto­re con pro­dot­ti in edi­zio­ne li­mi­ta­ta. In via Ma­ron­cel­li ver­rà re­pli­ca­to il for­mat di Weil am Rhein: Ca­sa­Vi­tra di­ven­ta co­sÒ il pal­co­sce­ni­co per un’ope­ra di Hel­la Jon­ge­rius de­di­ca­ta ai co­lo­ri e ai tes­su­ti per le nuo­ve pro­po­ste d’ar­re­do del­la Ho­me col­lec­tion. Ca­sa­Vi­tra Via Pie­tro Ma­ron­cel­li 14

TXT_ ALI­CE PICIOCCHI

GLI ER­RO­RI AL­LA CA­SCI­NA CUC­CA­GNA

Flop ed er­ro­ri ven­go­no si­ste­ma­ti­ca­men­te na­sco­sti. La mo­stra al­la Ca­sci­na Cuc­ca­gna a cu­ra del­la piat­ta­for­ma in­ter­di­sci­pli­na­re Raum­plan, in­ve­ce li met­te fi­nal­men­te in mo­stra. Per­ché, co­me di­ce­va Achil­le Ca­sti­glio­ni, ‚chi sba­glia fa giu­stoé. Al­do Ros­si, Ric­car­do Blu­mer, Francesco Faccin, Ales­san­dro Men­di­ni, Et­to­re Sott­sass, Ri­chard Sap­per so­no so­lo al­cu­ni dei pro­ta­go­ni­sti il­lu­stri che han­no tra­sfor­ma­to i fal­li­men­ti in successi. Ca­sci­na Cuc­ca­gna Via Pri­va­ta Cuc­ca­gna 2/4

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