Bonus for hotels, a winning tactic
Interview with the president of FederlegnoArredo, Roberto Snaidero
See Italy: What is the reason behind this bonus for hotels?
“The past few years have posed unprecedented challenges for design and furnishing companies. In 2013, after lengthy, constructive dialogue with the authorities, a historic decision was reached that threw new light on industrial relationships in Italy: the introduction of furniture bonuses, in other words, 50% tax deductions for the purchase of furnishings for refurbi- shment. This measure did not just generate very positive effects on the economy and on society (let me remind you of just two figures: almost two billion euros in expenses generated in a year and a half and 10,000 jobs protected), but it also introduced an important principle, subsequently imitated in other fields as well, namely the use of tax incentives to generate development, primarily around one of our primary assets, our homes.
Hot on the heels of the positive experience of the furniture bonus, came the idea of a new kind of incentive to promote relaunch of another fundamental sector in Italy – ospitality. We are well aware of how important tourism is for us, we are the country that the whole world wants to visit. At that time we had a clear idea of the opportunities Expo could offer, primarily for Milan, but also for the rest of Italy. It was to be a formidable international showcase.
So, with the Confindustria Alberghi (Italian Association of Hotel Companies) we honed a new proposal to relaunch hotels and similar businesses from a structural, architectural and interior design point of view.
See Italy: How has this measure been received by your companies?
“I would like to highlight just one figure: for furniture alone, 27,118,000 euros’ worth of applications were received during the first year, against the 2 million available. Our companies immediately made the most of the opportunities provided by this initiative. FederlegnoArredo represents more than 400 companies operating in the hotel contract industry. Furnishings and finishings made in Italy are recognised all over the world as the expression of maxi-
mum quality, excellence and luxury. This hotel tax credit has increased the possibility of proposing this excellence also in Italy”.
See Italy: What do you ask from today’s politicians?
“Something very simple: to give credit to those initiatives that work. This bonus for hotels is definitely one of them.
I believe it is fundamental to continue along the path undertaken, prolonging this measure also in 2017 and increasing available funds. It is a win-win choice, bringing nothing but benefits. Above all from an economic point of view. Quality generates development, development bring benefits for all: companies, the State and citizens".