THE WORLD OF_ fa­shion+ art

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Si apre con il pro­get­to Black+Whi­te la sta­gio­ne au­tun­na­le de La Ten­da Sol­fe­ri­no, a Mi­la­no. Dall’11 set­tem­bre al 5 no­vem­bre, la bou­ti­que ospi­ta quat­tro ve­tri­ne che, al­ter­nan­do­si ogni quin­di­ci gior­ni, pre­sen­ta­no l’in­te­ra­zio­ne tra un brand di moda e le ope­re di un ar­ti­sta. Ap­pun­ta­men­to clou è lo spe­cial event del 21 set­tem­bre, du­ran­te la Mi­lan Fa­shion Week, quan­do nel­la cor­ni­ce del de­hor, rea­liz­za­to da Pao­la Len­ti per Black+Whi­te, ven­go­no pre­sen­ta­te an­che due esclu­si­ve spe­cial edi­tion: il brac­cia­le di pel­le The Joc­ker di Krack per La Ten­da e il Friend­ship Car­ré Re­vo­lu­tion by Man­te­ro 1902 per La Ten­da, un gran­de fou­lard “tra­sfor­mi­sta” dal­la fan­ta­sia ve­ry Man­te­ro che, gra­zie a una se­rie di au­to­ma­ti­ci, può es­se­re scom­po­sto e ri­com­po­sto a pia­ce­re per crea­re un pon­cho, una sto­la, un pa­reo, un sa­ri, un gi­let... e mol­to al­tro. Even­to nell’even­to, il set fo­to­gra­fi­co di Vo­gue Ac­ces­so­ry, me­dia part­ner del pro­get­to, aper­to a chi si vor­rà far fotografare con le edi­zio­ni spe­cia­li, com­pre­sa la Li­mi­ted Edi­tion Fluo Bag di De­sa Ni­ne­teen­se­ven­tyt­wo.

Da La Ten­da, a Mi­la­no, il pro­get­to BLACK+WHI­TE si in­cro­cia con un even­to esclu­si­vo du­ran­te la MFW

The fall sea­son of La Ten­da Sol­fe­ri­no, in Mi­lan, is kic­king off wi­th the Black+Whi­te ini­tia­ti­ve. From Sept. 11 to Nov. 5, the bou­ti­que will use four of its win- do­ws to fo­cus on the in­te­rac­tion bet­ween a fa­shion brand and works by ar­tists. The­se win­do­ws will chan­ge eve­ry fif­teen days. The high point is to be the spe­cial event on Sept. 21 du­ring Mi­lan Fa­shion Week when the out­door pa­tio, crea­ted espe­cial­ly by Pao­la Len­ti for Black+Whi­te, will ser­ve as the bac­k­drop for the pre­sen­ta­tion of two spe­cial edi­tions: The Jo­ker lea­ther bra­ce­let by Krack for La Ten­da and the Friend­ship Car­ré Re­vo­lu­tion by Man­te­ro 1902 for La Ten­da – a lar­ge “tran­sfor­ma­ble” scarf wi­th a “ve­ry Man­te­ro” print. Thanks to a se­ries of me­cha­ni­sms, it can be tur­ned in­to a pon­cho, a sto­le, a beach co­ve­rup, a sa­ri, a ve­st… and mu­ch mo­re. As a me­dia part­ner of the pro­ject, Vo­gue Ac­ces­so­ry will ha­ve an “event in the event” wi­th a pho­to set open to tho­se who would like to be pho­to­gra­phed wea­ring the spe­cial edi­tions. This al­so in­clu­des the Li­mi­ted Edi­tion Fluo Bag from De­sa Ni­ne­teen­se­ven­tyt­wo.

Vit­to­rio Lon­go­ni

La bou­ti­que La Ten­da di via Sol­fe­ri­no, nel quar­tie­re di Bre­ra, a Mi­la­no, con il de­hor rea­liz­za­to da Pao­la Len­ti in oc­ca­sio­ne del Fuo­ri­sa­lo­ne di apri­le. Vit­to­rio Lon­go­ni, de La Ten­da.

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