‘PASSION, QUALITY AND STYLE: NOT A LUXURY FOR A FEW, BUT A REALITY FOR MANY!’
The vision of Original Marines is clear: it focuses on the needs of its customers who wear its clothes and it never forgets evolving trends. The Original Marines Group is composed of three companies: Imap Export, which owns the brand and is based in Nola (NA) and is also responsible for the research center and franchising sales network; Trader, which is responsible for directly-owned Original Marines stores; and Commerciale Campana, which produces and sells footwear. The direct relationship with customers is ensured through its widespread network of stores, with over 500 stores in Italy and 90 stores in Europe, Asia and the Middle East with their distinctive layout that "speaks" to the customer and offers a shopping experience in perfect Original Marines style. Original Marines collections reveal a contemporary lifestyle where design, quality, and functionality are combined to create total looks each season that also allow children to express their personality. Original Marines also pays close attention to advertising: the last of its award-winning campaigns was shot by Oliviero Toscani.