SHOP­PING

In ad­di­tion to high-end brands, Fi­denza Vil­lage ex­udes an at­mos­phere of bien vivre, en­hanced by art, de­sign and good food. And, this sum­mer, it's of­fer­ing an ac­tion-packed events cal­en­dar.

Where Milan - - CONTENTS - By Si­mona P.K. Daviddi >> www.fi­den­zav­il­lage.com Open daily 10am-8pm; ev­ery Thurs­day in July and Au­gust open 10am-11pm.

This sum­mer Fi­denza Vil­lage of­fers vis­i­tors a 360-de­gree life­style ex­pe­ri­ence and an ac­tion-packed events cal­en­dar

Sit­u­ated at the heart of the food & mo­tor val­ley and eas­ily ac­ces­si­ble from Mi­lan, Fi­denza Vil­lage of­fers more than just shop­ping. In ad­di­tion to pre­sent­ing a cap­ti­vat­ing ar­ray of all of the world's best­known, most glam­orous brands, in­clud­ing Jimmy Choo, Dsquared2, Jil San­der, K-Way, Le Silla and P.A.R.O.S.H., a day at the Vil­lage prom­ises fans of shop­ping a unique ex­pe­ri­ence where fash­ion and de­sign merge with the gourmet of­fer­ings of its many restau­rants and food trucks as well as a va­ri­ety of artis­tic events. One such ex­am­ple is its lat­est new­comer, The Cre­ative Spot De­sign, a pop-up store ded­i­cated to trendy de­signs cu­rated by iconic trend­set­ter Ros­sana Or­landi. The store will stay open un­til the end of Au­gust when it will be re­placed by The Cre­ative Spot Fash­ion. At this ex­clu­sive space, vis­i­tors can pur­chase cult ob­jects created by lead­ing in­ter­na­tional de­sign­ers in­clud­ing Ste­fano Gio­van­noni and brands such as Seletti, Alessi and Qee­boo, but also the unique, brightly-coloured resin pieces by Fish De­sign. In ad­di­tion to the above, the store also show­cases the orig­i­nal cre­ations of up-and-com­ing de­sign­ers. But the sur­prises don't end here! In July and Au­gust, the Vil­lage will host the Fi­denza Vil­lage Sum­mer Fes­ti­val, an ex­trav­a­ganza de­voted to cre­ativ­ity and all forms of art, fea­tur­ing artists in res­i­dence who, thanks to live per­for­mances, will not only per­son­al­ize the gi­ant letters that ‘dec­o­rate' the paths of the Vil­lage but also sev­eral shop win­dows of the vil­lage's more than 120 bou­tiques. Among the three artists in­volved, one of the most notable is Gio Pas­tori, who Forbes re­cently named one of the 30 most in­flu­en­tial un­der 30 Euro­pean artists. Other high­lights will in­clude orig­i­nal street theatre and con­tem­po­rary cir­cus per­for­mances dur­ing shop­ping night. Ev­ery Thurs­day in July and Au­gust when the shops stay open un­til 11pm, Fi­denza Vil­lage will be an­i­mated by live mu­sic, trav­el­ling shows and on-stage per­for­mances.

Fi­denza Vil­lage of­fers vis­i­tors a 360-de­gree life­style ex­pe­ri­ence: en­joy the new tem­po­rary store and the Sum­mer Fes­ti­val!

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