Naples sees an increase in tourism. Arrivals from Brazil, Japan, France and the USA boom
Now that the wave of summer tourism has ended, Naples has taken on a new look in a bid to become an autumn congress hub, a move that will further boost the positive employment trend in the industry. In July, figures increased from 69% in 2014 to 71% in 2015. With the same applying to August which saw an increase in employment from 60% to 62%. A small, yet constant, growth which began in spring. Average stays in the city also increased though only during the summer period. Compared to the annual average of 1.8%, figures for overnight stays ( previously calculated at around 2 days) were also up. Security fears in the Middle East and North Africa, have pushed many tourists to seek out resorts elsewhere, including Italy. Our country appeared to offer tourists the guarantee of a less stressful holiday period enabling them to thus take advantage of our cultural heritage, landmark attractions and beaches in a warm, welcoming atmosphere. In particular inbound tourism from Brazil increased with the strongest presence of nationalities including Japan and France, followed by the USA.
Piazza Plebiscito, Naples