Naples sees an in­crease in tourism. Ar­rivals from Brazil, Ja­pan, France and the USA boom

Where Naples Coast & Islands - - Entertainment - CU­RATED BY FEDERALBERGHI NAPOLI

Now that the wave of sum­mer tourism has ended, Naples has taken on a new look in a bid to be­come an au­tumn congress hub, a move that will fur­ther boost the pos­i­tive em­ploy­ment trend in the in­dus­try. In July, fig­ures in­creased from 69% in 2014 to 71% in 2015. With the same ap­ply­ing to Au­gust which saw an in­crease in em­ploy­ment from 60% to 62%. A small, yet con­stant, growth which be­gan in spring. Av­er­age stays in the city also in­creased though only dur­ing the sum­mer pe­riod. Com­pared to the an­nual av­er­age of 1.8%, fig­ures for overnight stays ( pre­vi­ously cal­cu­lated at around 2 days) were also up. Se­cu­rity fears in the Mid­dle East and North Africa, have pushed many tourists to seek out re­sorts else­where, in­clud­ing Italy. Our coun­try ap­peared to of­fer tourists the guar­an­tee of a less stress­ful hol­i­day pe­riod en­abling them to thus take ad­van­tage of our cul­tural her­itage, land­mark at­trac­tions and beaches in a warm, wel­com­ing at­mos­phere. In par­tic­u­lar in­bound tourism from Brazil in­creased with the strong­est pres­ence of na­tion­al­i­ties in­clud­ing Ja­pan and France, fol­lowed by the USA.

Pi­azza Plebisc­ito, Naples

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