ROLEX CAPRI INTERNATIONAL REGATTA
Campania’s most prestigious regatta wil be held in Capri. Rolex confirms its passion for this unique sporting event with which it has been associated since the brand was first established
Afabulous event marking the opening of the offshore season, the result of the joint commitment of the Italian Yacht Club, the Capri Yacht Clun and the Aniene Rowing Club. From 24 to 28 May, Campania’s most prestigious regatta, the Rolex Capri International Regatta, will be held in Capri. Scheduled to kick off in the shadow of the Faraglioni, since its inception, this famous international yachting event has hosted several of the world’s most famous boats and sailors. Building upon its longtime partnership, since its establishment, Rolex has forged a privileged relationship with prestigious regattas. Rolex’s passion for this sport dates back to the origins of the brand. The founder of the company, Hans Wilsdorf immediately recognized the importance of creating a durable, precise and reliable timepiece , designed for a more active lifestyle, at a historical time (the beginning of the 20th century) when the wristwatch was still considered a fragile piece of jewelry. Rolex’s first success in this area came in 1910, when it obtained a chronometer certificate for a small watch from the Official Watch Rating Center in Bienne, Switzerland. On July 29, 1926, Rolex patented the first waterproof wristwatch: the Rolex Oyster. The following year, to demonstrate
the validity of its invention, Hans Wilsdorf gifted Mercedes Gleitze, the first British woman to swim the English Channel, with an Oyster. After spending ten gruelling hours in the water, the watch re-emerged in perfect operating condition and the young British swimmer became Rolex’s first testimonial. To demonstrate its reliability, the Oyster was tested in more extreme conditions: on dry land, in the air, in the depths of the ocean and on the top of several of the world’s highest mountains. Rolex became a worldwide legend thanks to its chronometric precision, durability and reliability, all the while continuing with its incessant search for perfection. Rolex timepieces, created by the most avant-garde craftsmen and manufactured exclusively using only the best materials, became universal symbols of elegance and prestige. Rolex associates itself with companies with whom it shares the same values of passion, excellence, precision and team spirit. It was therefore only natural that towards the end of the 1950s, the Brand and the world of yachting teamed up to give life to a partnership that was consolidated and expanded over time. Today, Rolex is the Title Sponsor of roughly fifteen large international regattas. The most sought-after Ocean Races include the Rolex Fastnet Race, held every two years, and the Rolex Sydney Hobart, both competitions that often take place in extreme conditions and are considered among some of the world’s most important yachting events. No less spectacular is the Rolex Farr 40 World Championship which represents the pinnacle of one-design yacht racing, where victory is purely down to the skill of the sailors. The Maxi Yacht Rolex Cup is one of the highlights of the yachting season in the Mediterranean, on the Emerald Coast. Each September, commanding yachts descend upon Porto Cervo to test their sailing skills in astonishing competitions. Porto Cervo is also the home port of the prestigious Rolex Swan Cup, Every two years, the Rolex Swan Cup transforms the water off the coast of Sardinia into a sea of competitive racing. On dry land, Rolex contributes to the development of yachting activities by providing support to the International Sailing Federation (ISAF), the organization that governs this sport, and to the ISAF Rolex World Sailor of the Year trophy, the highest award a sailor can receive in recognition of his/her outstanding achievements by the world of sailing. Moreover, Rolex has developed close ties with several of the world’s most prestigious yacht clubs, including the New York Yacht Club (United States), the Royal Yacht Squadron (Cowes, United Kingdom), the Italian Yacht Club (Genoa) and the Costa Smeralda Yacht Club (Porto Cervo). The Rolex Capri International Regatta will be held at the end of May, in Capri, one of the most unique destinations in the worlds, renowned for its history, natural beauties, hospitality and, naturally, its regatta course layout which is known and appreciated on an international level on account of its difficult, temperamental weather patterns. For different reasons, the event recaptures the tradition that, for more than twenty years, first saw the Nastro Azzurro and then the Rolex Sailing Week, with world championships, monotype class regattas and long off-shore races. This year, however, the sailing week will take on a new guise, both in terms of its program and format. The Rolex Capri International Regatta is dedicated to large Supermaxi craft and other CRC Superyacht, ORC and IRC tonnaged craft.
From 24 to 28 May. Capri www.yachtclubitaliano.it www.rolex.com