Ja­maica Travel Mar­ket to boost pres­ence in the UK

Jamaica Gleaner - - HOSPITALITY JAMAICA -

PLANS FOR Ja­maica Tourist Board’s in­au­gu­ral Ja­maica Travel Mar­ket are in high gear with the event set to com­mence on Septem­ber 29 at the Lu­ton Hoo Ho­tel, Golf & Spa in Bed­ford­shire. The trade-only event will see sched­uled ap­point­ments be­tween Ja­maican sup­pli­ers and part­ners ne­go­ti­ate with tour op­er­a­tors, travel agents, wed­ding plan­ners, and rep­re­sen­ta­tives from the MICE sec­tor.

Min­is­ter of Tourism Edmund Bartlett and Di­rec­tor of Tourism Paul Pen­ni­cook will spear­head the ini­tia­tive that is ded­i­cated to Des­ti­na­tion Ja­maica.

Tourism part­ners and stake­hold­ers are al­ready reg­is­tered. Some 20 sup­pli­ers are seiz­ing this unique op­por­tu­nity to en­gage in busi­ness-to-busi­ness dis­cus­sions with ma­jor play­ers in the mar­ket­place within and be­yond the United King­dom (UK). Equally, the event has gen­er­ated in­ter­est from more than 40 buy­ers, in­clud­ing tour op­er­a­tors, air­lines, and in­dus­try af­fil­i­ates. Ad­di­tion­ally, rep­re­sen­ta­tives from the trade, con­sumer and di­as­pora me­dia will be in at­ten­dance. In­ter­ac­tive work­shops for travel agents, high­light­ing Ja­maica’s of­fer­ing in the wed­ding and hon­ey­moon sec­tor will also be avail­able.

The two-day event will also recog­nise tour op­er­a­tors that con­trib­ute to Ja­maica’s tourism suc­cess through the Ja­maica Travel Mar­ket Awards. Awards will be pre­sented to com­pa­nies with the largest growth in room nights to Ja­maica in 2015. The award cat­e­gories are: UK Tour Op­er­a­tor, UK Travel Agent/Tour Op­er­a­tor, UK On­line Tour Op­er­a­tor, UK Char­ter Tour Op­er­a­tor and Nordic Tour Op­er­a­tor.

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