T. Ged­des Grant scores dis­tri­bu­tion con­tract for Trinida­dian drinks

Jamaica Gleaner - - BUSINESS - Steven Jack­son Se­nior Busi­ness Re­porter

T. GED­DES Grant, a mem­ber of the Mus­son Group of Com­pa­nies, has ac­quired ex­clu­sive rights to dis­trib­ute an ar­ray of drinks made by S.M. Jaleel & Com­pany.

The port­fo­lio in­cludes Kool Kidz, as well as Cool Run­nings wa­ter, Fruta juice-drink, Cole Cold soft drinks and Is­land Fu­sion iced teas.

The dis­tri­bu­tion deal, which started on Tues­day, Novem­ber 1, will grow T. Ged­des Grant’s lo­cal dis­tri­bu­tion busi­ness sig­nif­i­cantly. Con­se­quently, it will re­sult in T. Ged­des Grant in­vest­ing in ad­di­tional staff and tech­nol­ogy to ex­e­cute the deal.

“We are fur­ther in­creas­ing our sales team, mer­chan­dis­ers and de­liv­ery trucks to en­sure that we main­tain the high­est stan­dards of ser­vice to all our cus­tomers,” said Michael Subratie, man­ag­ing di­rec­tor of T. Ged­des Grant Limited, in a press state­ment an­nounc­ing the con­tract.

“All sys­tems are now au­to­mated and the in­vest­ment made in IT is pay­ing off. For ex­am­ple, right now we can tell cus­tomers via GPS how far away the trucks are from ar­riv­ing at their lo­ca­tions,” he said.

Ef­forts to reach T. Ged­des Grant to clar­ify the scope of the in­vest­ment were un­suc­cess­ful.

S.M. Jaleel & Com­pany is one of the old­est and largest man­u­fac­tur­ers of non-al­co­holic bev­er­ages in Trinidad. It ex­ports to over 60 ter­ri­to­ries with sub­sidiaries in the Caribbean, South Africa, In­dia, Saudi Ara­bia and the United States.

The bev­er­ages to be han­dled by Ged­des Grant were pre­vi­ously dis­trib­uted within Ja­maica by Massy Group.

“This is an­other ma­jor win for T. Ged­des Grant af­ter ac­quir­ing Kim­berly-Clark’s en­tire port­fo­lio and Mead John­son’s Alacta in Fe­bru­ary 2014. It speaks to our grow­ing strengths as a dis­tri­bu­tion com­pany de­liv­er­ing first-class cus­tomer ser­vice and turn­around de­liv­ery,” said Subratie.

It speaks to our grow­ing strengths as a dis­tri­bu­tion com­pany de­liv­er­ing first­class cus­tomer ser­vice and turn­around de­liv­ery,

PROD­UCTS DIS­TRIB­UTED

T. Ged­des Grant tra­di­tion­ally dis­trib­utes its own line of Geddy’s prod­ucts, as well as Ran­baxy, Dr Reddy’s, United Bis­cuits, Round Up, Fer­san, Dams, Her­man Miller, and Blue Rib­bon Rice.

Kool Kidz comes in seven flavours: cherry lemon­ade, fruit punch, guava pine, straw­berry ba­nana, orange, ap­ple and kiwi straw­berry.

T. Ged­des Grant has been in op­er­a­tion since 1901. The com­pany op­er­ates four seg­ments: an agri­cul­tural di­vi­sion, which dis­trib­utes agri­cul­tural and vet­eri­nary items; a mer­chan­dise di­vi­sion which of­fers pri­vate la­bel brands of tin meats, tin veg­eta­bles and condi­ments un­der the Geddy’s la­bel in ad­di­tion to in­ter­na­tional brands such as Kim­berly Clark, Nissin, Ar­cor, Alacta Plus, McVi­ties and Blue Rib­bon Rice; a phar­ma­ceu­ti­cals di­vi­sion which dis­trib­utes branded and generic drugs; and its of­fice equip­ment, fur­ni­ture and se­cu­rity unit, which sup­plies safes, vault doors, fire re­sis­tant stor­age, lock­ers, up­right shelves, data cab­i­nets, fil­ing cab­i­nets, desks, ta­bles and chairs and as­sorted of­fice ma­chines.

Phillip Gore, chair­man and CEO of Gore De­vel­op­ments Limited

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