Bri­tons grum­ble as Toblerone shrinks

Jamaica Gleaner - - BUSINESS -

MORE VAL­LEYS, fewer choco­late peaks: The maker of Toblerone Swiss choco­late says it’s widened the spa­ces in its iconic, tri­an­gle-ar­ray bars for some dis­count shops in Bri­tain to keep prices down.

Mon­delez In­ter­na­tional says the move aims to meet pric­ing tar­gets by cus­tomer Pound­land and other dis­count re­tail­ers, and has noth­ing to do with Bri­tain’s vote to leave the Euro­pean Union.

Bri­tish food re­tail­ers, how­ever, are fac­ing ris­ing prices for im­ported goods as the pound weak­ened since the June vote.

Mon­delez spokes­woman Heide Hauer said the only-in­Bri­tain shift in­volves shrink­ing a 170-gramme choco­late sold by the Bri­tish dis­coun­ters to 150 grammes. The sig­na­ture 100gramme Toblerone bar and other ven­dors are not af­fected.

Swiss daily 20 Minuten first re­ported Mon­day on the changes, which have drawn con­sumer com­plaints in so­cial me­dia.

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