Piz­zaz!: Cre­at­ing ex­cite­ment with cup­cakes

Jamaica Gleaner - - MESSSAGE -

IF THEY’RE lucky, most peo­ple fig­ure out what they want to do for a liv­ing some­time in their mid-20s, but the de­ci­sion to be­come an event plan­ner/caterer came, well early, to 19-year-old Zab­rina Smith. In fact, it came to her while at­tend­ing the St Hugh’s High School for Girls, where she par­tic­i­pated in the Ju­nior Achieve­ment Com­pany of En­trepreneurs (JACE) Pro­gramme of­fered by Ju­nior Achieve­ment (JA) Ja­maica.

Zab­rina par­tic­i­pated in the pro­gramme for three con­sec­u­tive years and made prod­ucts in­clud­ing dec­o­ra­tive T-shirts, bags and phone charger hold­ers. She did ex­cep­tion­ally well in the pro­gramme and was in­vited by JA Ja­maica to at­tend a Youth En­trepreneur­ship Ini­tia­tive Con­fer­ence. When asked why the name Piz­zaz! Zab­rina dis­closes, “I chose the name be­cause it cap­tures the very essence of my busi­ness. Piz­zaz! is the Span­ish word for ex­cite­ment, and it is my in­ten­tion to cre­ate ex­cite­ment among my cus­tomers with the ser­vices I of­fer so, that, in the near future, I will be con­sid­ered the busi­ness of choice for all event plan­ning and cater­ing needs”.

Zab­rina Smith

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