ENTERTAINMENT AVENUE Safira Mono brings positive message to prisoners at Spanish Town
... At tonight’s ska festival
LATER TONIGHT, one of Jamaica’s new-generation voices will take on her greatest challenge to date. Her name is Tanice Morrison and she is a Kingston-born soulful reggae singer, who is attempting to woo a new audience and win more stripes in her 15-year music career, by performance at the One World Ska and Rocksteady Music Festival taking place tonight at the Ranny Williams Entertainment Centre.
Morrison is only in her 20s, an unlikely age to take on a ska and rocksteady festival, two decades-old genres of Jamaican music. But her primary weapon is her enthralling and seductive voice, one that she hopes will infuse a generous dose of youthful Jamaican adrenaline into a form of music that is gradually slipping away from post-Steely and Clevie generations.
The songbird comes with other credentials, too, that won’t hurt her mission later tonight. She has received voice training from both The Mico University College and the Edna Manley College for the Visual and Performing Arts. Both her parents were musicians who coaxed her, without FRESH ON the heels of signing a distribution deal with VPAL for her breakthrough single Monitor, Safira Mono has scored with prisoners at the Spanish Town prison.
The conscious reggae artiste recently performed at the prison where she sang Monitor and other tracks from her upcoming album, I’m Just a Woman.
“Everyone was singing along when I did Monitor, it was a great moment. When I left the stage, they were hungry for more,” Mono told Entertainment Avenue.
Mono said the prison authorities were very pleased with the positive message that she brought to the prisoners through her songs.
The performance at the penal institution came as the artiste continues celebrating the success of Monitor and the signing of a distribution deal with VPAL, a subsidiary of VP Records, for distributing the song worldwide.
“The distribution deal with VPAL was signed in Kingston last month, and Monitor has now been released internationally,” she said.
Written by Mono and produced by Bad Slave Pinnacle, the song calls upon parents to monitor their children, while at the same time seeks to uplift both parents and children.
“The youths really need to be monitored by not just the parents but by every responsible adult,” she argued.
The video for Monitor, done by Wayne Benjamin, continues to rack up viewings on YouTube.
The artiste says she is happy with the progress she has made in the music industry so far.
“I’ve been trying for a while resistance, into the world of music at the tender age of six. Her mother was a Studio One recording artiste, her stepfather was a musician, and her younger brother plays the bass guitar professionally.
Morrison has opened for the ChiLites in New York, she has performed in Taiyuan, China, and she has done numerous performances across Jamaica, including a guest appearance with Bunny Wailer on Reggae Sumfest.
BUILDING HER BRAND
Currently, she is quietly building her brand and her fan base by performing continuously to small, intimate audiences around the island. She has three releases out now – Didn’t We Almost Have It, Missing Pieces and Let It Flow – and her jaw-dropping vocal performances on all three songs have been attracting attention from local and overseas radio.
On this weekend’s festival, she will perform alongside Sparrow Martin and Skasonics. She has known Sparrow Martin, a veteran musician and director for the Alpha Boys’ Band for many years, and they have worked together in the past. During her ska segment, Morrison will be doing a few tributes, including one to Millie Small, as well as an original ska song titled Tonight. Safira Mono with Aurian Wilson of VPAL, after signing the distribution deal.
and had to put up with a lot of fight, especially because I’m a female. A lot of people were saying that I’m not marketable, but I feel good that they don’t have the last talk. Now that Monitor is a hit, a lot of people are saying they can relate to the song.”
The success, so far, of Monitor has spurred Mono to push for the completion of her debut album, I’m Just a Woman, which should be complete by year-end. It is scheduled for a 2017 release.
Explaining the reasoning for the title, Mono said, “I don’t call myself an entertainer or artiste, I am just a woman, so that title is quite appropriate.”
She added that fans who have been following her career will love the album, as it will contain “a lot of heart and soul”.
“It has real lyrics, based on struggles, based on love and reality. The album is going to be very, very creative and will be kind of different, but with lots of great songs. It’s an album that I am dedicating to my late mother and to my father, who I met only recently for the first time.”
I’m Just a Woman is being produced by Dre Zion and Quick Mix Records, and will contain 10 songs along with bonus tracks.
“I am a young girl with an old soul, with no limits to my style of music,” Tanice Morrison, a former music educator who reluctantly left her teaching job to pursue music fulltime, told The Gleaner.
Tanice Morrison hopes to infuse a generous dose of youthful Jamaican adrenaline in her performance on the Ska and Rocksteady Music Festival tonight.