Africa Outlook

CARING FOR THE COMMUNITY

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Corporate social responsibi­lity is an integral part of JAM Clothing and what it stands for. Asked about the company’s endeavours, Ditz responds: “JAM has always been committed to giving back to the community, and we have embarked on various social responsibi­lity projects over the years. Our communitie­s play a big part in our success story, so it’s important for us to give back.

“We have had the privilege of working with some remarkable institutio­ns and partners over the years. One of our recent projects involved the Open Air School in Durban, which is a special needs school for physically challenged learners from grade R to matric. The JAM team took on the challenge of providing a much needed face-lift for their boarders hostel, OASIS HOUSE. Upon their return from July school holidays, the boarders were completely surprised to find a fresh, colourful new dining hall, recreation room and study hall.

“In a first-time event for Durban, JAM was also affiliate sponsor of the Street Store, a pop-up shop for the poorest of the poor. JAM donated clothing and afforded the homeless community in Durban, the opportunit­y to ‘shop’ with dignity and self-respect, at no cost.

“We will continue to seek out opportunit­ies to uplift the less fortunate in the communitie­s around South Africa.”

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