English FA rub­ber stamp new six-year in­ter­na­tional over­seas TV deal

The Star (Kenya) - - Sports International -

The English Foot­ball As­so­ci­a­tion has rub­ber stamped a new six-year in­ter­na­tional tele­vi­sion rights deal start­ing from the 2018/19 sea­son that it de­scribed as “hugely sig­nif­i­cant”.

The gov­ern­ing body said in a state­ment on Mon­day that the deal would en­sure the FA Cup’s sta­tus “as the world’s orig­i­nal and great­est do­mes­tic cup com­pe­ti­tion”.

No fi­nan­cial de­tails were given but Bri­tish me­dia said the deal, which also in­cludes rights for the Com­mu­nity Shield and FA Youth Cup, was worth about bil­lion pounds (Sh12.39bn).

The FA has signed a mem­o­ran­dum of un­der­stand­ing with Pitch In­ter­na­tional to cover western Europe, the Mid­dle East and North Africa and with IMG for the rest of the world.

The do­mes­tic rights stay with the BBC and BT Sport, with an agree­ment al­ready in place to ex­tend those deals through 2021. “This is a hugely sig­nif­i­cant deal for The FA as a not-for-profit or­gan­i­sa­tion,” said chief ex­ec­u­tive Martin Glenn.

“It means we will be able to in­vest even more than we cur­rently do in pitches, fa­cil­i­ties and par­tic­i­pa­tion pro­grammes to make foot­ball avail­able for all.

“...it could have a trans­for­ma­tional im­pact on what we are able to achieve across the coun­try.

“It also un­der­lines the global pop­u­lar­ity of The Emi­rates FA Cup, with its his­tory and tra­di­tion it has the re­mark­able abil­ity to cre­ate fan­tas­tic sto­ries and in­spire fans, play­ers and clubs to be­lieve any­thing is pos­si­ble.”

The agree­ment comes af­ter the FA al­lowed agen­cies such as Pitch In­ter­na­tional and IMG, and broad­cast­ers to bid on sin­gle ter­ri­to­ries.

Manchester United play­ers cel­e­brate af­ter win­ning the FA Cup at Wem­b­ley last May against Crys­tal Palace /

Newspapers in English

Newspapers from Kenya

© PressReader. All rights reserved.