NGO uses pupils to en­cour­age cof­fee grow­ing

The Star (Kenya) - - Counties Central -

An NGO is us­ing pri­mary school pupils to pro­mote the cof­fee in­dus­try. Rodi-Kenya has part­nered with the Cof­fee Re­search Foun­da­tion in the al­ready ex­ist­ing School Based Crime Pre­ven­tion and Life Skills Pro­gramme.

Ex­ec­u­tive di­rec­tor Eliud Ngunjiri said his or­gan­i­sa­tion has clubs in more than 70 pri­mary schools. He said the project will be ex­tended to all cof­fee-grow­ing zones to start nurs­eries. Ngunjiri said chil­dren will be given cof­fee seedlings to plant in their homes.

The CEO was speak­ing at Rodi’s re­source cen­tre in Ruiru on Satur­day. Ngunjiri said the pupils will be trained in organic cof­fee grow­ing best prac­tices, pro­cess­ing and value ad­di­tion.

“Mar­ket­ing has re­mained a chal­lenge be­cause Kenyans do not con­sume their own cof­fee. They rely on out­side markets, leav­ing them at the mer­cies of ex­ter­nal buy­ers and con­sumers,” he said.

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