John takes home chair­man's award at PR Awards 2016 ASDA'A Bur­son-Marsteller's founder and CEO rec­og­nized

Kuwait Times - - BUSINESS -

Su­nil John, the founder and Chief Ex­ec­u­tive Of­fi­cer of ASDA'A Bur­son-Marsteller, has been pre­sented with the Chair­man's Award at the Mid­dle East PR Awards 2016.

Su­nil was rec­og­nized with the award dur­ing a glit­ter­ing cer­e­mony or­ga­nized by the Mid­dle East Pub­lic Re­la­tions As­so­ci­a­tion (MEPRA), which was held at the JW Mar­riott Mar­quis Dubai on Wed­nes­day evening. The Chair­man's Award, one of the top prizes at the in­dus­try's big­gest event, is given to an in­di­vid­ual for their over­all con­tri­bu­tion to the PR pro­fes­sion in the Mid­dle East and was handed over by Brian Lott, Chair­man of MEPRA.

In a speech dur­ing the cer­e­mony, Su­nil ded­i­cated his award to the ros­ter of se­nior PR pro­fes­sion­als who have helped build the sec­tor in the re­gion, as well as ex­press­ing his con­fi­dence in the in­dus­try's fu­ture. "The PR in­dus­try to­day pro­vides a huge op­por­tu­nity for young peo­ple, par­tic­u­larly young Arabs - and it's fan­tas­tic to see how it is at­tract­ing some of the top tal­ents in the mar­ket place," Su­nil said. "Just by look­ing around this evening, I am con­vinced that the fu­ture of our pro­fes­sion is in ex­cep­tion­ally ca­pa­ble hands."

Su­nil has been at the heart of the re­gion's pub­lic re­la­tions in­dus­try for more than two decades, and founded ASDA'A in 2000. In 2001, along with four peers in the in­dus­try, Su­nil also helped found MEPRA, the re­gion's first and fore­most rep­re­sen­ta­tive body for pub­lic re­la­tions and com­mu­ni­ca­tions pro­fes­sion­als and stu­dents.

Since 2008, Su­nil has been the driver be­hind the an­nual ASDA'A Bur­son-Marsteller Arab Youth Sur­vey, a unique thought lead­er­ship ini­tia­tive, and one of the most widely cited pieces of pub­lic opin­ion re­search on the re­gion by me­dia through­out the world.

Su­nil was also the first PR pro­fes­sional from the Mid­dle East to re­ceive the Out­stand­ing In­di­vid­ual Achieve­ment SABRE Award (EMEA), from the Holmes Re­port in 2014. The Chair­man's Award capped another ex­cep­tional evening for ASDA'A Bur­son-Marsteller. The eighth an­nual Arab Youth Sur­vey helped the Agency to get the MEPRA Gold award in the Cor­po­rate Rep­u­ta­tion cat­e­gory. This fol­lows a year in which the Sur­vey con­ducted 3,500 in­ter­views with young Arab na­tion­als in 16 coun­tries, con­clud­ing with ex­pert anal­y­sis that made real global im­pact. In the Me­dia Re­la­tions cat­e­gory, the Agency also won a sil­ver award for its work on the Arab Youth Sur­vey, which made front-page head­lines in top-tier news­pa­pers around the world.

In ad­di­tion, ASDA'A Bur­son-Marsteller won a Sil­ver Award in the Live Event, Lunch or Stunt Award for its work on the GEMS Ed­u­ca­tion's Global Ed­u­ca­tion and Skills Fo­rum.

In the Fi­nan­cial Com­mu­ni­ca­tions cat­e­gory, the Agency col­lected a sil­ver award for a first-of-its-kind Is­lamic Bank­ing In­dex cre­ated es­pe­cially for Emi­rates Is­lamic Bank, which was show­cased at the sec­ond Global Is­lamic Eco­nomic Sum­mit in Dubai in Oc­to­ber 2015. Now in its eighth year, the Mid­dle East PR Awards rec­og­nizes agen­cies, cor­po­rates, teams and in­di­vid­u­als who have shown ex­cep­tional re­turn on in­vest­ment, cre­ativ­ity and strate­gic im­pact.

DUBAI: Su­nil John (left) re­ceiv­ing the award from Brian Lott (right).

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