Lat­vian lend­ing plat­form DoFi­nance en­ters Asian mar­ket

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Start­ing work in the Asian re­gion, Latvia’s P2P or mu­tual lend­ing plat­form DoFi­nance is the first in Europe to of­fer Asian in­vestors to par­tic­i­pate in Europe’s mu­tual lend­ing mar­ket and se­cure EU­com­pli­ant ser­vice to Asian clients from the com­pany of­fice in In­done­sia.

One month af­ter the open­ing of the plat­form for in­vestors in Latvia and Europe, DoFi­nance ex­pands its ac­tiv­i­ties to in­vestors in Asian coun­tries – In­done­sia, Sin­ga­pore, Viet­nam, Thai­land, Malaysia, South Korea, In­dia, as well as Aus­tralia and New Zealand, the com­pany says.

«The fi­nan­cial mar­ket in Asia is cur­rently rapidly de­vel­op­ing, be­com­ing more sta­ble in the process. As a re­sult, de­mand for fin­tech or al­ter­na­tive fi­nan­cial so­lu­tions in­creases. Be­cause of a large pop­u­la­tion and con­ser­va­tive bank sec­tor, Asia’s mar­ket is an at­trac­tive des­ti­na­tion for fi­nan­cial tech­nolo­gies. Peo­ple in Asia search for op­por­tu­ni­ties for safe in­vest­ments. They view the Euro­pean fi­nan­cial mar­ket as very re­li­able,» says one of DoFi­nance founders Ja­nis Ku­likovskis.

He adds: «There is an enor­mous fi­nan­cial cap­i­tal in our tar­get mar­ket – South­East Asian re­gion. We of­fer to in­vest this cap­i­tal in Europe. The to­tal GDP of this re­gion is USD 2.3 tril­lion. On top of that, it grows an ad­di­tional 5% ev­ery year.» Ku­likovskis, who, ac­cord­ing to in­for­ma­tion from the com­pany, has been work­ing in Asia’s trade, man­u­fac­ture and lo­gis­tics in­dus­try for many years, says that even though al­ter­na­tive fi­nan­cial ser­vices are per­formed on­line, cus­tomer ser­vice re­mains a very im­por­tant part of this in­dus­try. ‘Our of­fice in In­done­sia pro­vides us with a clear picture of the Asian mar­ket. It also of­fers clients the op­por­tu­nity to com­mu­ni­cate with our rep­re­sen­ta­tives who pro­vide per­sonal ap­proach for ev­ery in­vestor.’ DoFi­nance co-owner Vi­es­turs Ku­likovskis con­fi­dently says: ‘Peo­ple are our com­pany’s main value. Be­cause of that, con­ve­nient, simple and user-friendly fi­nan­cial prod­ucts and great cus­tomer ser­vice are our main pri­or­i­ties. All that is highly valued in Europe, and now it will be avail­able for clients in Asia.’

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