SEB: young­sters in Latvia are more open to start­ing a busi­ness than their Baltic neigh­bours

Baltic News Network - - Front Page -

Ac­cord­ing to re­sults of the study, the largest num­ber of young­sters is among the ones still study­ing – 44% of them plan to do hired work or com­bine it with stud­ies. A smaller pro­por­tion of young­sters is among young­sters with full-time jobs and in­come (34%). An­other trend is also ob­serves – there is a clear de­sire to start a busi­ness among men. 47% of them plan to start their own busi­ness. Women are gen­er­ally less ac­tive – 35% of in­ter­viewed women would like to start their own busi­ness. The de­sire to start a busi­ness is es­pe­cially high among Riga and Pieriga res­i­dents.

It should be noted that Lat­vian young­sters gen­er­ally have a higher de­gree of in­ter­est for busi­ness. Ac­cord­ing to study data, 30% of young­sters in Lithua­nia and 24% of young­sters in Es­to­nia are open to start­ing a busi­ness.

The most pop­u­lar in­dus­tries in Latvia are trade and pro­duc­tion. It is a busi­ness model that is in high de­mand right now.

Be­cause it is pos­si­ble to send goods to any coun­try in the world, more and more com­pa­nies keep emerg­ing in Latvia that work in ac­cor­dance with this ap­proach. It is good that young­sters un­der­stand how small Latvia’s mar­ket is and how im­por­tant it is to con­sider ex­ports.

«It is also in­ter­est­ing that the third most pop­u­lar di­rec­tion is art and en­ter­tain­ment. Con­sid­er­ing just how many tal­ented peo­ple live in Latvia, I thing this in­dus­try has great po­ten­tial,» SEB Bank board mem­ber Ar­nis Ška­pars com­ments on the study’s re­sults. Young­sters in Es­to­nia see busi­ness po­ten­tial in sec­tors like pro­fes­sional, sci­en­tific or tech­ni­cal ac­tiv­i­ties (lawyers, de­sign­ers, ar­chi­tects, pho­tog­ra­phers, re­searchers, etc.), IT and trad­ing. The most pop­u­lar sec­tors among young­sters in Lithua­nia in­clude trade, art, en­ter­tain­ment, and IT.

40% of Lat­vian young­sters aged 18 to 25 have a de­sire and plans to start a busi­ness, ac­cord­ing to re­sults of a study per­formed by SEB Bank. The main sec­tors in which young­sters see po­ten­tial in­clude trade, pro­duc­tion and art. In ad­di­tion, young­sters in Latvia are more open to start­ing a busi­ness than their neigh­bours in Lithua­nia and Es­to­nia.

Evija Tri­fanova /LETA

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