UTURN Partners Up with Yahoo Maktoob to Expand Video Platform
UTURN partnered up with Yahoo Maktoob non-exclusively, as they already have a partnership with Youtube. A new UTURN featured channel is expected to launch under Yahoo Maktoob’s video platform anyday now, highlighting UTURN‘S 2014 productions; from comedy series, to exclusive content, and behind the scenes videos. This move should add 2 to 3 million viewers to the 35 million monthly viewers today, according to Kaswara Al Khatib, chairman and CEO of UTURN. The new platform will help UTURN find the reasons behind a video going viral, and offer comprehensive information about social events.