Will SME’S Drive Wearables’ Adoption and Success throughout Regional Enterprise Business?
Regionally, SMES are the driving force of business and employment. SMES account for over 80% of enterprises and 71% of the employment in the MENA region alone, according to a recent study by Salesforce.com. More importantly, these businesses account for almost a third of the region’s GDP.
Due to their large market uptake, SMES form a natural environment for competition. Their size, their need to adapt to changing environments and market forces, and their agility have driven the many organizational and business innovations that improve operational efficiency.
As SMES integrate new technologies in their operations, will they opt to integrate wearable solutions and drive the adoption of wearable technologies throughout the MENA? And if so, what