Will SME’S Drive Wear­ables’ Adop­tion and Suc­cess through­out Re­gional En­ter­prise Busi­ness?

Arabnet - The Quarterly - - Content - By Abdo Ch­lala

Re­gion­ally, SMES are the driv­ing force of busi­ness and em­ploy­ment. SMES ac­count for over 80% of en­ter­prises and 71% of the em­ploy­ment in the MENA re­gion alone, ac­cord­ing to a re­cent study by Sales­force.com. More im­por­tantly, th­ese busi­nesses ac­count for al­most a third of the re­gion’s GDP.

Due to their large mar­ket up­take, SMES form a nat­u­ral en­vi­ron­ment for com­pe­ti­tion. Their size, their need to adapt to chang­ing en­vi­ron­ments and mar­ket forces, and their agility have driven the many or­ga­ni­za­tional and busi­ness in­no­va­tions that im­prove op­er­a­tional ef­fi­ciency.

As SMES in­te­grate new tech­nolo­gies in their op­er­a­tions, will they opt to in­te­grate wear­able so­lu­tions and drive the adop­tion of wear­able tech­nolo­gies through­out the MENA? And if so, what

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