Cedarbridge Investment Firm Acquires SAE Institute - UAE
Cedarbridge, an investment firm based in Cairo with offices in Dubai, has acquired the UAE business of the SAE Institute (formerly known as the School of Audio Engineering) for an undisclosed amount. The SAE Institute is the world’s largest network of media training academies, offering diplomas and bachelor’s degrees in audio production, film production, interactive 3D animation, web development, and games programming. With over 30 years’ experience in the field, the institute has trained more than 800 students to compete in an increasingly competitive market. In 2011, the UAE branch of the institute had received an undisclosed investment by twofour54, Abu Dhabi’s media and entertainment hub, to reinforce its training capabilities and strengthen the Arab talent pool across the region. This marked twofou54’s second exit in 2015, following the acquisition of twofour54’s playout and broadcast services by Ericsson earlier in the year. Ericsson Broadcast & Media Services now deliver an array of services, enabling the distribution of media across virtually all platforms and screens. Cedarbridge plans on strengthening the capabilities of the current campus and its ties to the evolving media sector in UAE. The firm focuses on investing amounts ranging between $1 million and $15 million in promising businesses across the MENA region and Turkey.