Floor tech­ni­cians: Process en­gi­neers: Floor sales­peo­ple: Retail man­agers:

Arabnet - The Quarterly - - Technology -

Pro­vide ma­chine tool in­for­ma­tion (sta­tus, run­ning pro­cesses/pro­grams, alarms, mes­sages, etc.). Stream re­al­time video footage of ma­chines to ex­perts, com­mu­ni­cate with en­gi­neers, and record and share notes.

En­able re­mote trou­bleshoot­ing and in­struc­tion for ur­gent needs and spe­cialty main­te­nance re­pairs through col­lab­o­ra­tion with tech­ni­cians and oth­ers.

Pro­vide a quick vis­ual ref­er­ence for how a retail dis­play should be ar­ranged and up­dated in­struc­tions re­gard­ing tasks. Guide cus­tomers and in­struct them on prod­uct op­er­a­tion.

Pro­vide di­rect and ef­fi­cient com­mu­ni­ca­tion with­out in­trud­ing on or hin­der­ing em­ploy­ees’ tasks.

Abdo Ch­lala is Re­gional Head of IT & Mo­bile Divi­sion at Sam­sung Elec­tron­ics MENA. He is re­spon­si­ble for mo­bile, tablet, and wear­able port­fo­lio, retail, chan­nel, op­er­a­tor and en­ter­prise sales, mar­ket­ing, con­tent de­vel­op­ment and prod­uct launch ac­tiv­i­ties across the re­gion. Be­fore join­ing Sam­sung, Ch­lala was Mar­ket­ing Di­rec­tor at Proc­ter & Gam­ble (P&G) Near­east. Ch­lala holds a bach­e­lor’s de­gree in me­chan­i­cal en­gi­neer­ing from the Amer­i­can Univer­sity of Beirut (AUB).

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