LIVEMAIL, MOROCCO – AD­VER­TIS­ING TECH­NOLO­GIES FO­CUSED ON EMAIL

Arabnet - The Quarterly - - Digital Media -

Es­tab­lished in 2014, by Saad Kem­mou, Livemail is a provider of ad so­lu­tions through email in Morocco. The Livemail Ad Net­work al­lows com­pa­nies to buy ad­ver­tis­ing on over 15 pre­mium news­let­ters, just as they would buy nor­mal dis­play ad­ver­tis­ing, with a large fo­cus on op­ti­miza­tion and tar­get­ing. Livemail de­vel­oped a CRM Re­tar­get­ing so­lu­tion through which users can com­mu­ni­cate with their cus­tomers through the startup’s ad net­work. They will be able to re­ac­tive their old cus­tomers and prospects, and up­sell them. The startup also offfff­fers email re­tar­get­ing. Livemail’s cus­tomers’ port­fo­lio in­cludes YAMAHA, OPEL, Te­yara.ma, and oth­ers.

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