Jeff Koons and Louis Vuit­ton have joined forces to make sure the Mona Lisa gets her own hand­bag.


At first glance, you might mis­take Louis Vuit­ton’s new Masters col­lec­tion of bags and ac­ces­sories as some­thing de­vel­oped by an en­ter­pris­ing mu­seum shop. But look a lit­tle closer and you’ll no­tice the tell-tale signs that these are Louis Vuit­tons, not least the ini­tials and flo­ral sym­bols from Ge­orge Vuit­ton’s iconic Mono­gram Can­vas of 1896. The col­lec­tion was cre­ated in col­lab­o­ra­tion with world-fa­mous 62-year-old Amer­i­can artist Jeff Koons, who left a cou­ple of sig­na­tures of his own – namely his in­flat­able bunny and JK ini­tials. Koons’ in­sipra­tion for the col­lec­tion was of course his ‘Gaz­ing Ball’ se­ries , first de­vel­oped in 2013, in which a metal­lic blue ball was po­si­tioned front and cen­tre within some of the most fa­mous works of art. For this Louis Vuit­ton col­lec­tion, he took a sim­i­lar ap­proach, us­ing printed leather as his can­vas but ditch­ing the ball for a metal­lic name­plate of each artist. The col­lec­tion in­cludes works by five Masters (Da Vinci, Ti­tian, Rubens, Frag­o­nard and Van Gogh) printed on LV’S Speedy, Nev­er­full, and Keepall bags along­side wal­lets, key­chains, shawls and silk squares. And if you don’t think fine art should be used as a fash­ion state­ment, well that’s pre­cisely the point. At the very least Koons – and LV – have got you think­ing. Prices range from 600 USD to 4,100 USD.

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