The Connected Modular 45 is TAG Heuer’s follow-up to the brand’s first foray into the world of smartwatches – the very successful Carrera Connected, from 2015. Crucially, apart from being better than its predecessor in every single way, it also now has the ability to bridge the divide between those who prefer to keep a foot in the past (it has the option of an interchangeable mechanical watch module and is assembled in the La Chaux-de-fonds workshop) and those who wish to make a giant technological leap forward. It’s also incredibly customisable. There are five finishes to the Connected watch itself: aluminium, ceramic, rose gold, diamonds, and steel. There are three different buckles (black PVD or titanium), countless bracelets (in ceramic, titanium, leather and rubber) and there are even loads of lugs. And, as we mentioned before, you can change the Active Matrix OLED watch head (powered by the Intel Atom processor Z34XX series, and operating on the Android Wear 2.0 platform), to one of two additional mechanical heads – the Calibre Heuer 02T tourbillon or Calibre 5, which essentially solves the problem of smartwatches becoming obsolete after a time. The Connected Modular 45 watch retails from 1,650 USD to as much as 17,000 USD (for the Calibre Heuer 02T tourbillon).