9 prac­ti­cal ap­pli­ca­tions for cloud ser­vice

IT gi­ant Or­a­cle has de­vel­oped a spe­cial arm, Or­a­cle Hos­pi­tal­ity, to as­sist hos­pi­tal­ity stake­hold­ers in ben­e­fit­ing from cloud ser­vices by fa­cil­i­tat­ing a ‘friend­lier’ ap­proach. Here are nine tips from Peter Agel, global seg­ment leader for ho­tels at Or­a­cle H

Hospitality News Middle East - - CONTENTS -

1. Ac­cel­er­ated ser­vice de­liv­ery:

Cloud tech­nol­ogy ac­cel­er­ates the de­liv­ery of new ser­vices and prod­ucts to mar­ket. Con­ven­tional soft­ware be­comes out­dated and re­quires ex­ces­sive waits for up­grades. By com­par­i­son, cloud tech­nol­ogy un­der­goes up­dates rou­tinely as if per­pet­u­ally en­hanced, com­press­ing in­no­va­tion cy­cles to just a few months.

2. Lower costs:

Cloud tech­nol­ogy low­ers costs by al­low­ing hos­pi­tal­ity es­tab­lish­ments to cen­tral­ize hard­ware and soft­ware for ho­tel and F&B op­er­a­tions. Un­like tra­di­tional soft­ware mod­els re­quir­ing the cap­i­tal ex­pense of pur­chas­ing li­censes and hard­ware, cloud is sold as a ser­vice, en­abling clients to buy as lit­tle or as much com­put­ing ca­pa­bil­ity as re­quired. As cloud op­er­ates ‘above prop­erty’, it elim­i­nates the need for on-site servers at each prop­erty.

3. Eas­ier back­ups:

Back­ups, main­te­nance and se­cu­rity up­dates are per­formed by the cloud tech­nol­ogy provider. The im­pli­ca­tions of that change al­low faster and eas­ier soft­ware and hard­ware up­grades as they are done cen­trally. They also en­hance pro­duc­tiv­ity, as ap­pli­ca­tions, servers and stor­age are all man­aged and mon­i­tored 24 hours a day, 7 days a week in the cloud. New func­tion­al­ity can be ac­ti­vated at mul­ti­ple prop­er­ties si­mul­ta­ne­ously, mean­ing mar­ketlead­ing in­no­va­tions can be in­tro­duced faster.

4. Easy adap­ta­tion:

One of the most at­trac­tive el­e­ments of cloud so­lu­tions is its abil­ity to adapt and grow for the fu­ture. In an in­dus­try that is con­stantly chang­ing, such flex­i­bil­ity is price­less. Cloud so­lu­tions au­to­mat­i­cally add ca­pac­ity with scal­able hard­ware. Fur­ther­more, with­out the need for on-site servers and elim­i­nat­ing ac­com­pa­ny­ing work such as pro­cure­ment and in­stal­la­tion, ex­pan­sion ef­forts can be ex­e­cuted in a frac­tion of the time re­quired pre­vi­ously.

5. Cen­tral­ized op­er­a­tions:

Point of sale (POS) in the cloud means un­prece­dented cen­tral­iza­tion of op­er­a­tions. With Or­a­cle’s Sim­phony Cloud, ev­ery POS ter­mi­nal within the en­ter­prise can be up­dated from a cen­tral lo­ca­tion, pro­vid­ing com­plete con­trol over menus, pric­ing and pro­mo­tions.

6. Com­pre­hen­sive and in­te­gral so­lu­tions:

For any F&B op­er­a­tion to be suc­cess­ful, ex­em­plary back-of­fice per­for­mance is as es­sen­tial as the qual­ity of food and ser­vice. Cloud ser­vices pro­vide com­pre­hen­sive and ef­fi­cient over­sight be­cause they are an in­te­grated so­lu­tion: One sys­tem of­fers POS, in­te­grated with re­port­ing and an­a­lyt­ics, loy­alty, reser­va­tions, in­ven­tory man­age­ment, la­bor man­age­ment and loss pre­ven­tion.

7. Per­son­al­ized ser­vices:

Cloud ser­vices can re­lease ho­tel staff from the front desk and ex­tend guest ser­vice through­out the prop­erty, and even be­yond its bor­ders. For ex­am­ple, staff can use the de­vices to check in VIP guests at the air­port, by­pass­ing lobby lines. Staff can also tap into guest pro­files, in­stantly ac­cess­ing their pref­er­ences and stay his­tory, to of­fer guests in­di­vid­u­al­ized ser­vice any­time, any­where. House­keep­ing and main­te­nance staff also can use mo­bile de­vices to ac­cess cen­tral­ized in­for­ma­tion in real time, help­ing them pri­or­i­tize clean­ing and other room-re­lated tasks.

8. Easy re­port­ing:

One of the big­gest chal­lenges fac­ing all busi­nesses to­day is im­prov­ing the abil­ity to ex­plore busi­ness data and an­a­lyze it. Cloud plat­forms fea­ture a re­port­ing so­lu­tion that uses an in­dus­trial-strength, high-per­for­mance an­a­lyt­ics en­gine. The re­port­ing and an­a­lyt­ics so­lu­tion pro­vides visual rep­re­sen­ta­tion of data al­low­ing users to in­stantly com­pre­hend busi­ness trends and pat­terns, and iden­tify op­por­tu­ni­ties.

9. Ser­vice pro­tec­tion:

Or­a­cle’s cloud plat­forms fea­ture re­dun­dant in­fras­truc­ture de­signed to avoid a ‘sin­gle point of fail­ure’, for con­tin­ued ser­vice and pro­tec­tion, and rou­tinely scan for vul­ner­a­bil­i­ties. These cloud plat­forms also use in­tru­sion de­tec­tion sys­tem (IDS) for in­ter­nal and cus­tomer­fac­ing net­works to mon­i­tor net­work traf­fic for unau­tho­rized or suspicious ac­tiv­ity.

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