IN­GE­NIOUS DAMSELS

U Magazine - - FEATURE - By CE­LINE AS­SOUAD

Beirut De­signer’s Week - cre­ativ­ity meets craftiness

A$er an as­tound­ing suc­cess dur­ing its !rst and sec­ond edi­tions Beirut De­sign­ers’ Week by GATA Events & Pro­mo­tions made its way back to Zaitu­nay Bay to amaze crowds for its third con­sec­u­tive year. Beirut De­sign­ers’ Week 2015 is the big­gest edi­tion yet of the highly an­tic­i­pated ex­hi­bi­tion with up to 100 de­sign­ers par­tic­i­pat­ing from all area of ex­per­tises in­clud­ing es­tab­lished brands and a great se­lec­tion of all-new na­tional la­bels, prov­ing once again that it has be­come the ideal plat­form for up-and-com­ing tal­ented de­sign­ers. "rough this art­lov­ing at­mos­phere, these en­dowed ar­ti­sans gather to cre­ate and ex­hibit their unique trea­sures.

Kan­za­man “Art & Crafts” by Joumana Uh­le­mann

Kan­za­man is where rit­ual is re­vived in a mod­ern way. All bits and pieces are hand-made by the top ar­ti­sans. !e mis­sion is to up­hold and praise tra­di­tional crafts­man­ship and hin­der it from fad­ing. Kan­za­man aims to sup­port the tal­ented women in their house­holds and to o"er the clients unique hand-made pieces de­signed with the love of our her­itage and the spirit of to­day’s trends. In the con­cept bou­tique, you #nd a wide range of prod­ucts: fur­ni­ture, fash­ion, hand- blown glass, ham­mered brass and sil­ver, table­cloth, table­ware, jew­elry, and paint­ings. For those who fa­vor all things per­son­al­ized, the bou­tique o"ers tai­lored ob­jects for spe­cial cer­e­monies and be­spoke projects.

Casa del Fouta

Casa del Fouta was cre­ated in 2015, by a group of tal­ented Le­banese de­sign­ers. !ey o"er you a wide va­ri­ety of ex­clu­sive hand­made ac­ces­sories and a se­lec­tion of au­then­tic Tu­nisian table­cloths to suit ev­ery taste and cer­e­mony. Casa del Fouta also tailors beach and evening tu­nics, straw bags, travel kits and other essen­tials made to adorn your leisure hours.

The Twist by Danya Jabre

Launched in De­cem­ber 2014, !e Twist is all about cre­ativ­ity and play­ful­ness. Up­dated to suit your mood and cur­rent craze, these lit­tle trin­kets speak for them­selves! De­signer Danya Jabre was proud to present #rst her emoti­cons-inspired col­lec­tion in two col­ors: one sil­ver-plated and another gold-plated. Get your hands on these lit­tle charms as they por­tray your per­son­al­ity and good-hu­mored traits mag­i­cally.

Dee Cool stuff by Dee Hage-chahine

Dee Cool Stu" is made for those who con­stantly seek change and va­ri­ety in life. “Con­ser­va­tive” is a word that is prob­a­bly never used to de­scribe them, for they are of­ten known to be dar­ing and ad­ven­tur­ous.. It is not an age-range, nor a so­cial class; it is for the bold teenagers and the young adults who be­lieve in in­di­vid­u­al­ity. Dea Hage-chahine’s brand gained pop­u­lar­ity on so­cial media a cou­ple of years ago, sim­ply as a re­sponse to a per­sonal need of cool and hype prod­ucts that are di"er­ent from the rest of the mar­ket. !e re­sults turned out to be amaz­ing and fast be­came a"ord­able yet of high qual­ity must-have garbs, ac­ces­sories and jew­elry . In ad­di­tion, the brand launched a spe­cial edi­tion of bracelets in part­ner­ship with Live Love Beirut.

Mel­low by Guilda Khoury

Lo­cated in the heart of Mar Mikhael, Mel­low o"ers a wide se­lec­tion of hand­made or­ganic soaps, tow­els, and home prod­ucts care­fully se­lected to suit all your needs and de­sires. !e goods are hand crafted by pas­sion­ate de­sign­ers and ar­ti­sans. Mel­low also caters spe­cial cer­e­monies with trend­set­ting ideas for gifts and give­aways. Driven by the de­sire to cre­ate some­thing of her own, Mel­low, the brain­child of Guilda Khoury, was born on a

soul-search­ing trip when she ran­domly came across or­ganic cot­ton and fell in love with its feel. Back in Beirut, Guilda launched her brand of or­ganic cot­ton home ac­ces­sories, and a col­or­ful ex­plo­sion of soft hap­pi­ness spread across town. Spread­ing a hint of com­fort­less and joy is her pas­sion, there­fore noth­ing makes it eas­ier for the de­signer than to brain­storm for gift ideas, whether it be putting to­gether soaps and tow­els for some­one’s bath­room, or de­sign­ing cus­tom-made party trin­kets for chil­dren’s birthdays.

Margherita by Ghita Abi-hanna

Self-named brand Margherita strives to cre­ate unique, bold de­signs, for the most part care­fully hand-crafted by Le­banese ar­ti­sans. Margherita’s de­signs in­cor­po­rate ar­chi­tec­tural lines through di"er­ent ma­te­rial, o"er­ing hand­made, time­less items. !e com­pany’s fash­ion for­ward ap­proach tar­gets a trend-set­ting cus­tomer; coura­geous enough to stand out and wear bold state­ment pieces. Her de­but col­lec­tion was se­lected for the 2010-2011 sea­son of Starch, a foun­da­tion and bou­tique, which aims to pro­mote young de­sign­ers, founded by Le­banese fash­ion de­signer Rabih Kay­rouz. Margherita was also a #nal­ist in

The Lucky Ac­ces­sories Brand by Leïa Kha­laf

!e Lucky Ac­ces­sories Brand. Leïa K. is, just like the face be­hind the brand, a mélange of cul­tures, with the #nest ma­te­ri­als care­fully cu­rated around the World. It is not a par­tic­u­lar style; it is a mix and match of very di"er­ent cre­ations with a spe­cial at­ten­tion to de­tail. Each ac­ces­sory has a Lucky Four Leaf Clover. !e de­signer crafts each piece with inspired by her per­sonal ex­pe­ri­ences be­fore pre­sent­ing to the world. In 2015, the de­signer launched a new line to her col­lec­tion: Pure Gold Jewels.

Lina Brax

Es­tab­lished in 2013, Lina brax is a lux­ury brand con­cep­tu­al­ized and crafted in Le­banon. !e de­signer Lina Brax was born in Beirut and grew up there till age 21 when she left to Paris to pur­sue her stud­ies at L’ecole Supérieure de Com­merce, then started work­ing at Kraft Foods, and stayed till she ob­tained the French cit­i­zen­ship. the ITS 2012 Jew­elry com­pe­ti­tion held in col­lab­o­ra­tion with Swarovski in Tri­este. Her most re­cent ex­hi­bi­tions in­clude the Capsule Show dur­ing Ber­lin Fash­ion Week 2014 and Ori­gin Fair, or­ga­nized by Not Just A La­bel in Vi­cenza.

Joumana Dagher

Be­ing a child at heart, Joumana Dagher’s child­hood magic and mem­o­ries will for­ever re­main her in­spi­ra­tion when it comes to blend­ing play­ful­ness com­fort and imag­i­na­tion. To this end, the de­signer cre­ated an ar­ray of bits and pieces to suit all func­tion­al­i­ties from pil­lows, bean­bags, beach bags to pen­cil cases and doorstops. Made from high-qual­ity black­out fab­ric, these items are quite ver­sa­tile, re­sis­tant, and easily cleaned, and can be used in­doors and out­doors. Ev­ery piece of these col­lec­tions is unique. Cush­ions can also be cus­tom­ized with your draw­ings and photos. Her pas­sion and love for comics, il­lus­tra­tions and pop art is ap­par­ent in each piece.

Her love for cre­ation, Art and fash­ion was nur­tured by four years of in­ten­sive pro­fes­sional paint­ing cour­ses dur­ing which she did many vernissages to ex­hibit her work both in Paris and Beirut. It all started with a yearn­ing to carry a python bag, the one that she had pic­tured her­self. So, in­stead of sim­ply shop­ping for one, she bought the python skin then scouted a fac­tory out to pro­duce her own! Lina Brax­the Brand was thus born in Beirut, just af­ter she de­cided to re­turn in 2012 and spend the rest of her life cre­at­ing for her­self and other women out there. !e Lucky

Mojo Beach by Mariana Jam­mal Bas­satne

Launched in 2014 and al­ready in its sec­ond sea­son, Mojo Beach is de­signed by Mariana Jam­mal Bas­satne. Her unique cre­ations of beau­ti­ful re­sort and beach wear are inspired by her ex­ten­sive trav­els to in­ter­na­tional des­ti­na­tions and glam­orous spots around the globe. Keep­ing the e"or­t­less taste and style of the jet set­ting woman in mind, the Mojo Beach col­lec­tion is based around the most lux­u­ri­ous

MAK Cou­ture by Maria Gul­benk Kass­abian

Es­tab­lished in 2010, MAK Cou­ture by Maria Gul­benk Kass­abian is an orig­i­nal brand of home ac­ces­sories with hip and orig­i­nal Plex­i­glas prod­ucts. !e brand also o"ers match­less hand­bags, track­suits, beach bags and tow­els. Col­or­ful, fresh and most of all fem­i­nine, ev­ery MAK Cou­ture de­sign re$ects the play­ful­ness, the glam­our, and the op­ti­mism traits of the Le­banese woman.

em|me by Marie Car­men Fal­laha

An avid pain­ter, Marie Car­men Fal­laha, orig­i­nally from Mexico, set­tled in Le­banon in 1994. She hap­pily su"ers a life-long in­fat­u­a­tion for col­ors and hues. Driven by the joy and rush of cre­at­ing de­signs, she draws her in­spi­ra­tion from ev­ery­day life, and more par­tic­u­larly, from ev­ery woman’s ba­sic need to feel pretty and com­fort­able. A col­lec­tion from em|me con­sists of an ex­ten­sive va­ri­ety of shoes, ap­parel, hand­bags and a unique se­lec­tion of stylish sea­sonal ac­ces­sories. em|me is mod­ern, fem­i­nine, fresh and trendy. As a mal­leable ex­pres­sion of fash­ion trends, em|me is suit­able for women of all ages seek­ing dis­tinc­tive looks and distin­guished com­fort. !e col­lec­tions, al­ways orig­i­nal, com­fort­able and ver­sa­tile, are de­signed for the work­ing­woman, for the full­time mother, for the stu­dious teenager or the re­bel­lious ado­les­cent, and for women with ac­tive lifestyles ev­ery­where. Put more sim­ply, em|me o"ers a mod­ern line ded­i­cated to all women.

Oum­nia by Nivine Mak­tabi

Fol­low­ing the foot­steps of her fa­ther and for the love of tra­di­tion and car­pets, Nivine Mak­tabi fol­lowed the foot­steps of her late fa­ther Mo­hamed and his love to car­pets. Since 2006, Oum­nia by Nivine Mak­tabi, an Ori­en­tal store with a mod­ern twist and n al­lur­ing bond of the Ori­ent and the East, show­cases the best of the textile crafts­man­ship. !e bou­tique stocks Cash­mere & Pash­mina shawls, fun & dec­o­ra­tive hand knot­ted Car­pets & mixed media wall-hang­ing from Iran, Tur­key and the Ori­ent. !e “Knot by Knot” Car­pets se­lec­tion, the Nee­dle work “Suzani” Textile Art, the Del­i­cate Shawls that Nivine Mak­tabi pas­sion­ately and per­son­ally col­lects and de­signs, form a fun, col­or­ful and dec­o­ra­tive com­bi­na­tion.

Nada Tal­hame

Nada Tal­hame’s phi­los­o­phy is sim­ple: fo­cus­ing on what’s unique and search­ing for the ex­cep­tional bal­ance be­tween cou­ture, ser­vice and qual­ity. An “up-to-date and more” col­lec­tion, her ready-to-wear line em­braces glam­our and func­tion­al­ity to cre­ate cloth­ing for to­day’s mod­ern woman. With their con­tem­po­rary edge, these pro­gres­sive styles em­body in­di­vid­u­al­ity and in­ner­most self-ex­pres­sion. Nada cre­ates ev­ery­day ba­sics rec­on­cil­ing el­e­gance with sen­su­al­ity. !e re­sult is a col­lec­tion of age­less gar­ments that will rock you for years on end. On May 7th, 2015, Nada Tal­hame cel­e­brates 10 years of the launch of her brand with the spe­cial theme: “Time to Sail”.

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