1. DIGITAL VENTUREBECOMESTHE EXCLUSIVE PROVIDER OFAIRPUSHIN MIDLEEAST&AFRICA
Digital Venture, part of JGROUP, has gained exclusivity rights to represent the largest and leading global mobile platform in the world. This partnership paves the way for a revolutionary change in mobile advertising, allowing users and advertisers to experience more immersive and engaging content on their mobile smart phones devices.
2. DENTSUAEGISNETWORKANDTHEHUB ENTERNEWPARTNERSHIPINJORDAN
Dentsu Aegis Network today announced a new partnership with The Hub in Jordan. With offices based in Amman, The Hub will take full responsibility for the media planning and buying requirements of Carat and other Dentsu Aegis Network clients in the country going forward.
3. ALFA HOLDSANUALACSAUVEL SPORTSEVENT
As part of the “Alfa 4-Life” CSR Program, Alfa, managed by Orascom Telecom, held the annual sport event for Acsauvel children with special needs, at the Champville Stadium in Deek El Mehdi. It was attended by Alfa CEO and Chairman, Marwan Hayek, Acsauvel Director Nabila Fares, in addition to members of both entities and interested parties.
4. AIRFRANCEHEADQUARTERSWECLOMES MBASTUDENTSFROMESA
Every year a seminar is organized by ESA Business School in Beirut for her MBA students. They have the unique opportunity to conduct a 5-day trip to Paris, including company visits and lectures by French or European leaders. A result of a long-term partnership between Air France and ESA, both companies decided to team-up for this year’s seminar, which was held in Paris from 18 to 22 May 2015.
5. LEOBURNETBEIRUTSWEEPSTHE CANESLIONS2015WITH6WINS
Leading advertising agency Leo Burnett Beirut collected an array of awards at the Cannes Lions International Festival of Creativity 2015, the world's biggest annual awards show and festival for professionals in the creative communications industry. The agency scooped a total of 6 Lions at the prestigious event – which takes place every June in Cannes, France – including two Golds, three Bronzes, and one Silver.