PRO­MO­TION

U Magazine - - PROMOTION -

6. THE LU XURY COL­LECTI ON HO­TELS & RESORTSDEBUTSINLEBANONWITHGRAND HILS

Star­wood Ho­tels & Re­sorts World­wide, Inc. (NYSE: HOT) an­nounced the open­ing of Grand Hills, a Lux­ury Col­lec­tion Ho­tel & Spa, a sanc­tu­ary set amidst ex­quis­ite gar­dens in the pic­turesque moun­tain vil­lage of Broumana, Le­banon. Owned by Mouawad Vil­lage Broumana Sal., Grand Hills marks the en­try of The Lux­ury Col­lec­tion brand into Le­banon. One of the world’s largest and fastest grow­ing lux­ury hos­pi­tal­ity brands, The Lux­ury Col­lec­tion is on track to sur­pass 100 ho­tels in more than 30 coun­tries by the end of 2015.

7. GROHE Smartcon­trol: the smarter way to en­joy wa­ter

GROHE presents a unique GROHE Rain­shower® sys­tem fea­tur­ing an in­no­va­tive Smartcon­trol pushes but­ton tech­nol­ogy. Per­son­al­is­ing all shower func­tions has never been eas­ier. The spray pat­tern can be se­lected and started by push­ing one of the but­tons on the wall-mounted chas­sis whereas turn­ing the but­ton al­lows per­son­al­is­ing the wa­ter vol­ume. The push but­ton tech­nol­ogy is so straight­for­ward and easy to un­der­stand that even chil­dren can use it in­tu­itively. As a re­sult, GROHE Smartcon­trol de­liv­ers a per­fect shower ex­pe­ri­ence for ev­ery mem­ber of the fam­ily.

8. Hil­ton Ho­tels Beirut Pro­mote Ji­had Dfouni to Ex­ec­u­tive Chef

Hil­ton Ho­tels in Beirut an­nounced to­day the pro­mo­tion of Ji­had Dfouni from Ex­ec­u­tive Sous-chef in Hil­ton Beirut Habtoor Grand to Ex­ec­u­tive Chef in Hil­ton Beirut Metropoli­tan Palace. In his new role, Ji­had will be in charge of the ho­tel’s cen­tral kitchen op­er­a­tions, man­ag­ing all din­ning venues, room ser­vice, cater­ing, ban­quet­ing and all other culi­nary events. Ji­had will also take over staff hir­ing and train­ing, along with re­view­ing food ser­vice and mon­i­tor­ing crew dis­ci­pline and per­for­mance.

9. Lam­borgh­ini hits the road to Bkes­sine

Saad & Trad s.a.l., the ex­clu­sive dealer of Au­to­mo­bile Lam­borgh­ini in Le­banon, or­ga­nized a ride from Beirut to Bkes­sine on Septem­ber 6, 2015.The event gath­ered su­per sports cars fa­nat­ics, and Lam­borgh­ini lovers for an adren­a­line filled ride along the scenic land­scapes of the road lead­ing to Bkes­sine. Saad & Trad SAL took on this ride to en­cour­age meet­ings be­tween Lam­borgh­ini own­ers in Le­banon and por­tray to sports car en­thu­si­asts that Lam­borgh­ini is more than just a su­per car; it is way of ex­press­ing one’s life­style and per­son­al­ity.

10. LG ANOUNCESSECOND-QUARTER2015 FINANCIALRESULTS

LG Elec­tron­ics Inc. (LG) an­nounced a mod­est net profit of KRW 226.4 bil­lion (USD 206.38 mil­lion) for the sec­ond quar­ter of 2015, in an ex­tremely chal­leng­ing en­vi­ron­ment. In light of a slug­gish global TV mar­ket and in­tense com­pet­i­tive pres­sures, the over­all sec­ond-quar­ter sales de­clined 7.6 per­cent, which is equiv­a­lent to KRW 13.93 tril­lion (USD 12.69 bil­lion), com­pared to last year’s sales. Al­though rev­enues re­mained at vir­tu­ally the same level as the pre­vi­ous quar­ter, op­er­at­ing prof­its de­clined slightly to KRW 244.1 bil­lion (USD 222.52 mil­lion). While the sec­ond quar­ter was more chal­leng­ing than ex­pected, LG is con­fi­dent it can re­cover lost ground in the third quar­ter with new com­pet­i­tive prod­ucts and more ef­fec­tive mar­ket­ing ini­tia­tives.

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