How busi­ness goals mir­ror fit­ness goals

Lesotho Times - - Jobs & Tenders -

ONE of the most com­mon things en­trepreneurs and busi­ness own­ers dis­cuss out­side of the of­fice is how they need to get back into the gym and fo­cus on their health.

Take a look at the sim­i­lar­i­ties be­low –– when you take a step back and think about it you will re­al­ize that the qual­i­ties that make you a suc­cess­ful en­tre­pre­neur are the same that help you reach your fit­ness goals. 1. Re­sults don’t hap­pen overnight. You aren’t go­ing to build a suc­cess­ful busi­ness, drop 10 pounds or de­velop a shred­ded six-pack in a mat­ter of days, weeks or even months. You have to be will­ing to put in the work –– many peo­ple fail be­cause they ex­pect to see im­me­di­ate re­sults.

It just doesn’t work that way, so be pre­pared to put your head down and grind. You will suc­ceed as long as you are will­ing to work hard un­til you reach your goal, no mat­ter how long it takes. 2. Suc­cess re­quires a com­plete plan. You can’t just wing it and ex­pect to be suc­cess­ful –– you need a de­tailed plan to get from start to fin­ish. You aren’t go­ing to lose weight and de­velop a healthy lifestyle if you don’t have a con­crete diet –– eat­ing on the fly will lead you to mak­ing un­healthy food choices. The peo­ple that have a de­tailed diet, prep their food and stick to a work­out plan hit their goals.

If you ar­rive at your of­fice daily with­out a plan you start ev­ery day in the hole and at a disad­van­tage. You should have yearly, quar­terly, monthly, weekly and daily goals, which all work to­gether to cre­ate a “big pic­ture” plan. 3. Step away from your com­fort zone. Both start­ing a busi­ness and adapt­ing a healthy lifestyle re­quire that you be­come far re­moved from your com­fort zone. When you start a busi­ness you place a huge weight on your shoul­ders. Your suc­cess or fail­ure not only af­fects you, but now it di­rectly im­pacts your fam­ily and em­ploy­ees and their fam­i­lies. Ev­ery year around this time I do a 10-day su­per cleanse. It’s not a walk in the park. It re­quires com­plete ded­i­ca­tion and men­tal tough­ness –– it’s a week and a half of liq­uid su­per foods. 4. Make your goals at­tain­able. It’s im­por­tant that you al­ways set goals that are reach­able. This isn’t to say that you should cre­ate easy goals just for the sake of hit­ting them -- but they need to be fea­si­ble. If you’re 20 pounds over­weight and haven’t seen the in­side of a gym in over a year then los­ing those 20 pounds in a month isn’t a re­al­is­tic goal. You can keep the same goal, but spread it over four months, with the goal to drop five pounds per month. That once un­re­al­is­tic goal is now at­tain­able.

The same prin­ci­ple ap­plies to busi­ness. If you just launched a new soft­ware-as-a-ser­vice prod­uct and are work­ing with a lim­ited mar­ket­ing bud­get it might be un­re­al­is­tic to set a goal of ac­quir­ing 1 000 new cus­tomers in your first month. In­stead, spread that goal out over a few months and work in some cre­ative strate­gies such as re­fer­ral and af­fil­i­ate pro­grams to help you reach your goal. 5. Em­brace the lifestyle. If you want re­sults you are go­ing to need to em­brace the lifestyle. Whether that means get­ting up ear­lier in the morn­ing to hit the gym and pre­par­ing your meals for the week ev­ery Sun­day evening -- or putting in long hours at the of­fice ev­ery night while your friends are home watch­ing TV and spend­ing time with their fam­i­lies.

If you aren’t will­ing to ac­cept the hard work and ef­fort re­quired, then you will quickly re­sent your busi­ness. Fail­ure is cer­tain once you be­gin to dis­like what you are do­ing. Any goal is at­tain­able when you are pre­pared –– and part of the prepa­ra­tion in­volves the right re­sources. — En­tre­pre­neur

Both start­ing a busi­ness and adapt­ing a healthy lifestyle re­quire that you be­come far re­moved from your com­fort zone.

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