KFC ex­tends pres­ence in Le­sotho

Lesotho Times - - Business - Bereng Mpaki

THE in­creas­ing num­ber of KFC Le­sotho out­lets in the Moun­tain King­dom will spur job cre­ation and in­crease sup­port for the vul­ner­a­ble mem­bers of the com­mu­ni­ties the fast foods fran­chise serves.

This was said by busi­ness­woman Lerato Ma­jara who holds the fran­chise to all KFC Le­sotho shops in an in­ter­view with the Le­sotho Times this week in Ma­put­soe dur­ing the open­ing of a new KFC shop in the dis­trict.

The Ma­put­soe shop in­creases KFC’S foot­print in the coun­try to seven shops- four in Maseru, one in Butha Buthe and an­other which was opened early this month in Mafeteng.

Each shop em­ploys a min­i­mum of 30 peo­ple re­cruited from the area of ser­vice, a de­vel­op­ment that means at least 210 jobs have been cre­ated so far. KFC Le­sotho also feeds vul­ner­a­ble 250 school chil­dren in five schools in Butha Buthe.

“As we grow as a brand we are able to cre­ate more jobs that are cru­cial in our coun­try today,” Ms Ma­jara said, adding, “It is our aim to pen­e­trate most parts of the coun­try and this means more jobs will be cre­ated”.

“We re­cently in­tro­duced a cor­po­rate so­cial re­spon­si­bil­ity project in Butha Buthe where we feed school­child­ren.

“It is a good project be­cause in or­der for chil­dren to per­form op­ti­mally in school they have to be well fed. So we be­lieve that by pro­vid­ing that meal while they are in school, they we will be able to fo­cus on their learning.”

She said they had cho­sen to sup­port chil­dren be­cause this would lay a good foun­da­tion for early child­hood de­vel­op­ment.

Ms Ma­jara said they would ex­pand such ini­tia­tives to all the ar­eas where they had a pres­ence in the coun­try.

She said KFC had changed their strat­egy to open­ing smaller and more sus­tain­able shops which were more suited to the dif­fer-

As we grow as a brand we are able to cre­ate more jobs that are cru­cial in our coun­try today . . . It is our aim to pen­e­trate most parts of the coun­try and this means more jobs will be cre­ated

ent parts of the coun­try.

Ms Ma­jara has been part of the KFC fam­ily for thirty years and she at­trib­uted her suc­cess and longevity to con­tin­u­ously up­hold­ing the stan­dards of the fran­chise.

“You have to con­sis­tently keep up with good stan­dards and ev­ery­thing else be­cause the fran­chiser al­ways checks up on you to en­sure that you uphold the good name of their brand,” she said.

She said it was high time more Ba­sotho got em­pow­ered and shared the re­spon­si­bil­ity of run­ning the fran­chise.

“I am go­ing to grad­u­ally pull out of the busi­ness to al­low fresh blood to takeover. I am for­tu­nate enough to have two daugh­ters who have shown in­ter­est in the busi­ness and have stud­ied to­wards pro­grammes that are go­ing to sup­port the busi­ness,” she said.

Mean­while, Leribe Dis­trict Ad­min­is­tra­tor Mokha­belane Mo­ra­hanye wel­comed the shop open­ing, say­ing the 35 new jobs would go a long way in re­duc­ing the level of crime in the dis­trict.

“The peo­ple of Leribe will no longer have to travel across the border to Ficks­burg (South Africa) to get KFC,” Mr Mo­ra­hanye said.

‘Matšepiso Likho­jane, the first cus­tomer to buy in the Ma­put­soe shop, was pre­sented with a com­ple­men­tary 21-piece bucket ham­per, while 50 sub­se­quent buy­ers each re­ceived a Street­wise Two meal pack.

KFC fran­chiser Lerato Ma­jara (right) cuts the rib­bon to of­fi­cially open KFC Ma­put­soe on Tues­day.

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