MA­TRIX DENIM CODE

When hair meets fash­ion, the most in­ter­est­ing thing hap­pens – it turns ruggedly cool. MA­TRIX’s lat­est hair trend gets ev­ery­one crav­ing denim.

CLEO (Malaysia) - - MATRIX SPECIAL - Text Stephanie Sharon Koh Pho­tog­ra­phy Yong Keen Keong Hair Ed­win Lam, Sam Poon and Stew­ard Chee/Ma­trix Make-Up Shu Ue­mura At­tire Levi’s.

MA­TRIX + Denim

How did MA­TRIX trans­late denim onto hair? They de­con­structed the fab­ric’s DNA and cre­ated looks in­spired by their most pop­u­lar denim treat­ments. Zip­per de­tails, high-rise cuts,

tex­tures, and colours were all taken into con­sid­er­a­tion to cre­ate the “right fit” for your

tresses. To show­case the in­no­va­tive looks, MA­TRIX re­cruited three cre­ative hair­styl­ists to

recre­ate pop­u­lar styles on Asian hair.

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An ab­so­lute clas­sic, denim has re­mained a time­less fash­ion item for cen­turies. Levi’s in par­tic­u­lar was in­tro­duced in 1873. To­day, it isn’t a trend re­served just for cow­boys. Dressed up, down, dis­tressed, worn-in, or rocked-out, denim has be­come a sta­ple in ev­ery­one’s wardrobe. It suits ev­ery­one and looks great paired with just about any­thing.

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