Col­lec­tor’s edi­tions

ELLE (Malaysia) - - WATCH SPECIAL -

You want to buy your first watch, but where do you start? The Hour Glass Malaysian gen­eral man­ager Teh Soon Kheng tells us how to be­gin grow­ing your col­lec­tion

1.

“Don’t make spon­ta­neous de­ci­sions. Im­pulse pur­chases are not wise, es­pe­cially for big ticket items. Do your re­search – look at fo­rums, blogs and web­sites, talk to sales as­so­ci­ates in stores and ask any ex­perts within your own cir­cle. When you’ve done your re­search, do a lit­tle more.”

2. “Keep a bud­get in mind and stick to it.” 3.

“Ask your­self: ‘What do I want it to rep­re­sent? When will I wear it? Will I ever wear it?’” 4.

“Swiss brands are a good place to start for be­gin­ner col­lec­tors. Ger­man brands have been in­ter­est­ing lately too.”

5.

“Pin­na­cle watch brands such as Rolex, Patek Philippe, Aude­mars Piguet and Hublot have their fol­low­ings among se­ri­ous col­lec­tors, but keep your mind open and don’t ig­nore brands from the Richemont, Swatch and LVMH Groups. In­de­pen­dent la­bels such as MB&F and Ur­w­erk have also found their niche.”

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