In his native Detroit, Jack White—white Stripes frontman and one of the most active and influential musicians of the last 20 years— has built a beautiful, efficient and fully staffed record manufacturing plant. Why? Because records are better.
In his native Detroit, Jack White, White Stripes frontman, has built a beautiful, efficient and fully staffed record manufacturing plant. Because tech is not what it seems.
OUTSIDE THE THIRD MAN RECORDS storefront on Detroit’s long, lonely Cass Corridor, a line of tents, sleeping bags and lawn chairs stretches 50 yards. Many of the people who crawl in and out of the tents and who sit in the lawn chairs wear shirts bearing the logo of Third Man Records, the independent label founded by Jack White, frontman of The White Stripes, the band that emerged from this very neighbourhood. The men have hip beards and the women wear
Above: grey checked wool overcoat; light grey cashmere roll-neck (left), grey silk overcoat; grey wool trousers and black leather boots (right), all by Canali.
White stands by the stamper library at Third Man Records, which holds the plates that press grooves into records.
Opposite A fresh batch goes through quality control.
Clockwise from top left Trimming the centre holes; cutting a master; calibrating the press; maintaining the all-important trimming machine; keeping things clean.